What are the responsibilities and job description for the Chef(fe), Gestion de la relation client et fidélisation – Nutrition position at Jobgether?
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Chef(fe), Gestion de la relation client et fidélisation – Nutrition based in Canada.
This role sits at the heart of customer engagement strategy within a fast-paced, data-driven environment focused on nutrition products. You will be responsible for designing and executing CRM and lifecycle marketing initiatives that strengthen customer acquisition, retention, and loyalty. Acting as a key connector between data, marketing strategy, and execution, you will transform insights into impactful, personalized customer journeys. The role requires strong analytical thinking, attention to detail, and the ability to manage end-to-end campaign delivery. You will collaborate with internal teams and external partners to ensure seamless execution and high-quality customer experiences. Your work will directly influence business growth and long-term customer relationships in a highly regulated and performance-oriented context.
- Develop and execute CRM strategies and multi-channel campaigns based on customer insights, business goals, and performance objectives, ensuring consistency, compliance, and high-quality delivery across all initiatives.
- Design and optimize customer lifecycle journeys (acquisition, engagement, conversion, retention, reactivation, and loyalty), leveraging segmentation, personalization, and continuous testing to improve performance.
- Analyze campaign results and customer data to generate actionable insights, define KPIs, and recommend data-driven improvements to enhance overall CRM effectiveness.
- Oversee CRM platforms, data integrity, and reporting tools, ensuring compliance with privacy regulations and supporting accurate, reliable performance tracking.
- Collaborate cross-functionally with digital, brand, analytics, and external partners to ensure successful campaign execution and seamless customer experience delivery.
- Manage vendor relationships and CRM budgets, ensuring efficient allocation of resources, performance alignment, and delivery within financial and operational constraints.
Requirements:
- Bachelor’s degree in Marketing, Business, Data Analytics, or a related field.
- 3–5 years of experience in CRM, lifecycle marketing, customer loyalty, or data-driven marketing environments.
- Strong expertise in CRM systems, customer segmentation, campaign execution, and customer journey development.
- Ability to translate complex data into clear insights and actionable marketing strategies.
- Experience with A/B testing, personalization, automation, and continuous optimization methodologies.
- Familiarity with tools such as SQL, Power BI, and analytics/reporting platforms is an asset.
- Strong communication skills in both English and French, with the ability to work in a bilingual and cross-regional environment.
Benefits:
- Competitive compensation package aligned with experience and market standards.
- Hybrid work model with on-site presence four days per week and one remote day.
- Opportunities for career growth in a global, innovation-driven organization.
- Exposure to advanced CRM tools, data platforms, and large-scale customer engagement strategies.
- Collaborative, international work environment with cross-functional teamwork.
- Access to professional development opportunities and continuous learning initiatives.
- Inclusive and diverse workplace culture promoting equal opportunity and employee well-being.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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