What are the responsibilities and job description for the Specialist, UK NIL position at JMI Sports?
SUMMARY
JMI Sports is seeking a talented and driven candidate to join the athletics multimedia rights representation team on the UK NIL team, representing the University of Kentucky. This role is responsible for successfully coordinating Name, Image, and Likeness (“NIL”) opportunities to drive sponsorship dollars to University of Kentucky student athletes. The successful candidate is extremely organized, highly motivated, creative, interested in and capable of coordinating between multiple stakeholders, and very comfortable in a fast-paced, environment. An integral position responsible for managing complex priorities, this hire will work closely with local property staff and partners, as well as JMI Sports corporate leadership as part of a “do what it takes” commitment to the Athletic Department. We strive to exceed expectations in everyday operations and contractual fulfillments.
This in-person, full-time position is based in Lexington, KY. Remote work will not be considered. Occasional travel will be required.
JMI Sports is an Equal Opportunity Employer seeking diverse, qualified candidates to join our team. We offer competitive salary, commensurate with experience, and a generous benefits package that includes: medical, dental, vision, life and disability insurance, paid vacation and an employer sponsored 401k plan.
RESPONSIBILITIES
- Serve as a project manager assisting in the contracting, execution, and operations of NIL activities ensuring timely delivery of all partner and student-athlete obligations
- Develop and foster relationships with key NIL stakeholders including Athletic Department staff, JMIS’s UK Sports and Campus Marketing team, athletes, brands and agencies
- Serve as a liaison for high-value NIL relationships, providing proactive communication and strategic support
- Identify, develop and implement creative activations and campaigns that maximize partner ROI, enhance the student-athlete experience, and generate revenue
- Assist in the execution of events created to drive NIL revenue, ensuring alignment across partners, student-athletes, and university stakeholders
- Track and report on NIL activity, ensuring accurate fulfillment and measurement of partnership performance
- Follow Company best practices and processes to ensure efficiency and consistency as NIL grows, create accurate recordkeeping, consistent contracts, and measurable implementation of deliverables
- Actively promote NIL opportunities in the marketplace to be sold by the UK Sports & Campus Marketing team
- Identify risks, gaps, and opportunities within NIL process operations and recommend improvements
- Contribute innovative and impactful thoughts or actions to boost revenues for the property and the Company; and other duties as assigned
- Perform additional projects and assignments as needed to ensure successful NIL strategy;
- Other duties as assigned
QUALIFICATIONS
- 3-5 years of relevant experience in sports marketing and/or sales, or a related field
- Interest in, and working understanding of, college athletics
- Excellent project management, organizational, and multitasking skills
- Comfortable managing changing priorities in a fast-paced environment
- Strong interpersonal skills and professional written and oral communication across all levels
- Ability to handle confidential information with discretion, integrity, and ethical conduct
- Resourceful and self-directed problem solver with a continuous improvement mindset
- Analytical ability for reporting and compliance tracking
ABOUT JMI SPORTS
JMI Sports is a leading media rights and venue development company that provides management of collegiate multimedia rights, sponsorship sales agency representation, and project management expertise for the development of collegiate and professional sports facilities. The company serves to maximize each client’s economic potential through customized initiatives, from marketing and branding solutions to facility design strategies.
JMI Sports is a leading media rights and venue development company that provides management of collegiate multimedia rights, sponsorship sales agency representation, and project management expertise for the development of collegiate and professional sports facilities. The company serves to maximize each client’s economic potential through customized initiatives, from marketing and branding solutions to facility design strategies.
JMI Sports’ signature collegiate multimedia rights partnerships include the University of Kentucky, UCLA, the University of Pennsylvania, the University of Pittsburgh, Harvard University, Columbia University, San Diego State University, University of California at San Diego, University of San Diego, and joint-venture properties at the University of Georgia (with Learfield), University of Notre Dame (with Legends), and Northwestern University (with Legends). JMI Sports also represents multimedia rights for several conferences, including the Ivy League, the Mid-American Conference, the Mountain West Conference, the Patriot League, and the Atlantic 10, and serves as third-party sales representation for premier sports properties, venues, and events including Rupp Arena at Central Bank Center, the Rose Bowl, the Penn Relays, and USA Volleyball.
JMI Sports was founded in 2006 by CEO Erik Judson and technology entrepreneur John Moores, former owner of the San Diego Padres. To learn more, please visit www.jmisports.com.