Coordinator - Recruitment CAPA

Jeffco Public Schools (Jeffco) is located in Jefferson County, Colorado. It is the second largest school district in Colorado serving 69,000 students across 155 schools. With 14,000 employees, the district is the largest employer in Jefferson County and has provided educational excellence for more than 70 years.

Jeffco embraces the spirit of the West and the natural beauty of the Rocky Mountain region with the county spanning more than 770 square miles running the length of the western edge of the Denver metropolitan area. The district is diverse in both population and geography, from urban to rural, including the mountain communities in the foothills west of Denver.

Overall, Jeffco has 31% of students that qualify for free and reduced lunch, an indicator of poverty, and 34% minority (25% Hispanic) student population. The district is implementing a new strategic plan, Jeffco Thrives 2025 that is focused on providing a world-class education that prepares all Jeffco students for bright and successful futures as local and global citizens. Come join us!

Jeffco Public Schools is a Single-State Employer. All candidates hired by Jeffco Public Schools must reside within the state of Colorado.

McLain Community High School is an alternative education campus that provides curriculum and instruction that supports the educational needs for non-traditional students. There are four learning communities within McLain: Two youth programs ? Youth and RISE; our adult diploma program, and GED. Each learning community offers a unique experience for students starting in 9th grade and into adulthood.

While McLain has a long history of supporting students who have been deficient in credits and have not completed their high school requirements for graduation, we have also created grade-level programs that meet the needs of students entering high school for the first time and those that are returning to high school after several years. We are very proud of all of our schools and programs and their ability to focus on the student socially and emotionally, as well as academically.

Environment and experiences are hallmarks of the McLain model. Our school provide environments that are smaller and more intimate, where students take classes with the same set of students and the same set of teachers each day. Class size is usually built on a smaller 20-1 student to teacher ratio. Weekly/bi-weekly experiences in the community allow students to learn about the world and about what they could aspire to in the future. Students can take part in CTE pathway course work, community service, job exploration, cultural enrichment and outdoor activities.

This position is temporary, 1 year only, with the potential to extend in the event that additional grant funds are received.

The McLain Community High School Career Advancement Program for Adults is a transformative initiative connecting motivated graduates to high-wage jobs. Focused on breaking barriers to employment, the program provides essential skills, a diploma/GED, and career development support. Targeting three in-demand industries (healthcare, construction, and advanced manufacturing), the program addresses the significant obstacle posed by the lack of a diploma/GED for accessing high-wage occupations. In the face of Colorado's low adult education funding, the program serves a vital role in enhancing job choices and career advancement for adults seeking entry-level positions. For students at McLain Community High School, the Career Advancement Program for Adults proposes innovative enhancements, including recruitment strategies, personalized support for retention, collaboration with industry partners for postsecondary readiness, and the use of scholarships as incentives for skill development. These innovations aim to boost enrollment, improve outcomes, and empower students to pursue their chosen career pathways.

Coord - Recruitment CAPA
Hourly Position
FLSA: Nonexempt
FTE: .20000 , Hours/Day: 1.600 , Days/Year: 180
Salary Plan, Grade, Step: CSE - Hourly CSEA , H20, 1
Pay Range: $25.69 - $31.55 Effective as of: 08-16-2024

Compensation schedules for Jeffco Schools can be found here. Starting salary for non-licensed roles is based on the candidate's relevant work experience and education. Additional considerations may be given for job-specific certifications and skills. Applicants should submit all relevant and verifiable education, training and work experiences at the time of application. Starting Salary for licensed educators is based on the step and lane schedule found here.

The successful new hire or rehired candidate will be responsible to complete and incur the fingerprinting and processing fee of $54.50 through an appropriate fingerprinting vendor and the Colorado Bureau of Investigation, within 48 hours of offer acceptance.

SUMMARY: Lead the development and implementation of a marketing strategy and execution for the Career Advancement Program for Adults at McLain Community High School. Will be a key contributor to McLain by assisting in writing and supporting marketing and communications initiatives. Recruitment of eligible participants/students through outreach using multiple avenues to include social media, published information, in person events, and non-profit referrals; increasing awareness of the CAPA program. Provide strategic advice and counsel on communication strategies to school leadership. Responsible for the clear, timely, and accurate dissemination of information. Develop and promote good community relations among various community and school clientele, to include organizing outreach activities for current students and alumni of McLain.

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Lead the development and implementation of communications plans and marketing materials to support enrollment objectives with a focus on student recruitment and retention.

Conceptualize, develop, and implement communication/marketing plans and tactics for key school/grant marketing and community engagement projects and initiatives.

Provide marketing and communications support to administration and school staff student recruitment and retention strategies; and website design and development (working in coordination with the Tech Coordinator and Jeffco Communication Department), social media, public speaking, creating presentations, and stakeholder engagement.

With support from the district's communication department, the recruitment specialist will serve as project manager for developing and producing informational materials regarding school marketing and community engagement programs such as newsletters, brochures, fact sheets, presentations, information guides, program pathways, websites, and social media plans.

Take and/or coordinate the production of photographs and videos for use in school marketing and community engagement publications and on the website.

Communicate complex ideas, programs, systems and processes in easy-to-understand language through a wide variety of communication vehicles including social media, to support enrollment objectives with a focus on student recruitment and retention.

Other duties as assigned

EXPERIENCE: 5 years of comprehensive experience in strategic communications, marketing, media relations, and/or internal communications. Recruitment experience preferred.

EDUCATION AND TRAINING: Bachelor's degree preferred. Course work or experience in communications, marketing, public relations, or English.

CERTIFICATES, LICENSES & REGISTRATIONS: Valid Colorado Driver's License required for hire.

KNOWLEDGE, SKILLS AND ABILITIES: Self-motivated strategic thinker with effective independent judgment skills. Demonstrated mastery of public relations techniques and strategies, including the development of communication and public relations plans. Ability to communicate complex ideas, programs, systems, and processes in easy-to-understand language. Computer operating skills using application software including MS Word, Excel, PowerPoint and Adobe CS. Social media skills including account maintenance, posting, curation, analysis, and reporting. Exceptional relationship-building, strategic planning, facilitation, and project-management skills necessary to organize a variety of stakeholders around common goals. Strong creative skills to develop messaging and visual concepts that will inspire stakeholders to action. Experience in stakeholder engagement and outreach to diverse communities. Strong written and verbal communications skills, as well as experience with tailoring messaging to a variety of audiences. Event planning experience a plus. Basic graphic design and website development experience. Knowledge of Associated Press style of writing. Creativity and outgoing personality required. Ability to work under pressure with multiple deadlines. Operating knowledge of and experience with computers and computer processing skills. Familiarity with K-12 education and Jeffco Schools a plus.

The physical requirements, mental requirements and work environment factors described below are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

PHYSICAL DEMANDS: While performing the duties of this job, the employee is regularly required to use hands to finger, handle, or feel and talk or hear. The employee frequently is required to sit and reach with hands and arms. The employee is occasionally required to stand; walk; climb or balance; and stoop, kneel, or crouch. The employee must occasionally lift and/or move up to 50 pounds. Specific vision abilities required by this job include distance vision, peripheral vision, depth perception, and ability to adjust focus.

MENTAL FUNCTIONS: While performing the duties of this job, the employee is regularly required to communicate and utilize interpersonal skills. The employee frequently is required to analyze, synthesize, evaluate, and negotiate. The employee occasionally is required to compare, coordinate, instruct, compute, and compile.
WORK ENVIRONMENT: While performing the duties of this job, the employee is occasionally exposed to outside weather conditions.

Jeffco Salary Schedules

Jeffco Benefits

The Jefferson County School District does not discriminate on the basis of disability, race, color, creed, religion, national origin, age, sexual orientation, marital status, political affiliation, pregnancy, or gender.