What are the responsibilities and job description for the Digital Media Manager position at JCM Web?
Company Description JCM Web is a Florida-based digital services company built by business owners for small businesses seeking a stronger online presence and clear growth strategies. The team designs and maintains websites, supports digital marketing and SEO, and creates and manages social media content tailored to each client’s goals. JCM Web also provides practical business tools and planning support, including booking and payment setup, to streamline day-to-day operations. Founded by Jordan Kennebeck, the company works closely with business owners to select the services that best fit their needs and drive measurable results. JCM Web shares client launches, practical business tips, and behind-the-scenes insights to help businesses stop waiting and start growing.
Role Description The Digital Media Manager is a part-time, hybrid role based in Tallahassee, FL, with flexibility for some work from home. This role oversees digital media initiatives, including planning and executing campaigns across social media, websites, and other digital channels. Day-to-day tasks include developing and refining digital strategies, managing social media calendars, creating and scheduling content, and monitoring performance metrics to optimize engagement and conversions. The Digital Media Manager collaborates with clients and internal team members to align digital media efforts with business goals and brand guidelines. Additional responsibilities include staying current with digital trends, recommending improvements to existing campaigns, and ensuring consistent, high-quality delivery of all digital assets.
Qualifications
- Candidates should possess skills in Media Planning and Digital Media to effectively coordinate and manage multi-channel campaigns.
- Candidates should possess skills in Digital Strategy and Digital Marketing to design and execute goal-oriented online initiatives.
- Candidates should possess skills in Social Media Marketing to grow audience reach, engagement, and brand visibility.
- Strong analytical skills to interpret campaign data, track KPIs, and make data-driven recommendations.
- Experience with major social platforms, basic website content management, and common digital marketing tools (e.g., analytics and scheduling tools).
- Excellent written and verbal communication skills, with attention to detail and brand consistency.
- Ability to work independently, manage multiple projects, and collaborate effectively in a hybrid environment.
- Relevant experience in digital marketing, communications, or related fields; a degree or certification in marketing, communications, or a similar discipline is a plus.