What are the responsibilities and job description for the Media Director position at JAKALA?
About the Company
We are Jakala: an award-winning organization that offers world's leading brands support in the strategy, analytics, digital and technology fields.
Our mission is to create competitive advantage for our clients, with a measurable impact on the top line, through the best combined use of media, data, advanced analytics, technologies, content and customer experience design.
We are 3,500 people in 20 countries around world, growing at a fast-pace.
For our digital & media division, we are looking for brilliant candidates that are enthusiastic about digital marketing to join our media team in our Miami office as a Media Manager to be a part of this exciting growth phase.
If you are looking for an international company with people that share the same digital passion as you do, Jakala could be the place for you!
About the Position
We’re setting up our Digital & Media operations in the US market and are looking for a Media
Director to become one of the leading figures in the US expansion. We’re looking for an
entrepreneurial spirit willing to make a difference and to drive the growth of our company
Essential Responsibilities:
- Work with clients to set KPIs for the media services and ensure the account team is
- delivering against these goals and contractual requirements
- Plan, attend and lead client meetings, QBRs and annual reviews
- Lead the planning and implementation of innovative Paid Search, Display, Social, Native,
- Digital Audio and Connected TV campaigns, depending on the clients’ needs and
- objectives
- Provide data-driven strategic input to the Media team and other agency units working on
- the account, based on the current campaign performance, website analytics, market
- conditions and the competitive environment
- Coordinate teams and colleagues that are servicing the client to ensure timely delivery of
- high-quality output in line with the contractual scope (these teams could be Creative,
- Social Media, Data & Analytics, SEO etc., in addition to Media)
- Foresee, plan and deliver on opportunities of cross-selling and upselling to increase the
- revenue flow from the existing clients, while improving the client’s returns and digital
- experience
- Maintain a strong control over the resourcing and profitability of the accounts at all times,
- being responsible for ensuring the client is not only retained but retained profitably
- Be the escalation point for any concerns raised by the internal team or by the client on
- any media related issue
- Review the current operational flows, propose and implement improvements where
- relevant
Skills and Requirements:
- 8-10 years working at an agency level running media activities on large client accounts
- Strong understanding of media planning and buying principles, as well as knowledge of
- media landscape, trends, and best practices
- Excellent skills on Google Analytics both in terms of implementation review and
- performance analysis with executable insights for performance growth
- Experience with the ad serving and trafficking tools (e.g. Campaign Manager or Adform)
- Experience with Data Visualization tools (e.g. Google Data Studio, Tableau or Datorama
- etc.)
- Excellent analytical and problem-solving skills to interpret data, identify trends, and
- optimize media campaigns accordingly.
- Capacity to become a trustworthy reference for the client
- Solid project management skills to effectively manage multiple campaigns and sizable
- budgets
- Strong leadership skills to effectively manage and motivate team members, fostering a
- collaborative and high-performing environment.
- Attention to detail and strong organizational skills to ensure accurate and timely
- execution of media plans.
- Ability to adapt to changing priorities and work effectively in a fast-paced, dynamic
- environment
- Previous track record with client management, paid media management (both hands-on
- management, implementation and strategy) and managing / coordinating junior media
- resources
- Many of the accounts are Global and as such a second or even a third language would
- be highly favorable (e.g. Spanish, French, Italian, German, etc.)
At Jakala, we are committed to providing equal employment opportunities for all individuals regardless of their race, color, religion, sex, national origin, age, disability, or any other legally protected status. We celebrate diversity and strive to create an inclusive workplace where all employees feel valued and respected. We also understand that accommodations may be necessary to ensure equal access to employment opportunities. If you require accommodations to apply for a position or participate in the hiring process, please contact us at jobhelp@jakala.com.