What are the responsibilities and job description for the J Resort - Marketing Manager position at JACOBS ENTERTAINMENT INC?
A Legacy of Excellence
Entertaining Your World
Jacobs Entertainment, Inc. (JEI) is a developer, owner and operator of gaming and entertainment facilities across the United States. Core to the company’s value is our commitment to ethical leadership, outstanding training, and open employee communication.
Jacobs Entertainment is currently in search of a “Marketing Manager” for the All-New J Resort. The J Resort is a full-service hotel-casino with over 500 rooms and wide variety of Slots and Table Games. The J has a unique blend of original art, live music, bold flavors, luxurious accommodations, and exciting casino action…And we are just getting started!
Be a part of the transformation of Reno’s newest premier resort—A Reno resort unlike any other.
Our employees are supported with a comprehensive benefits program that include the following:
- $200 Referral Bonus
- Tuition Reimbursement
- 7 paid Holidays
- 80 hours of Vacation after 1 year of employment
- We offer a variety of affordable medical, dental, vision and flexible spending account plans after 60 days
- Employee Assistance Program FREE of charge
- Company paid Life Insurance and AD&D
- Matching 401K program after 90 days
- Employee Meal Discounts
- Ongoing learning and development programs
- Work towards your future advancement within the company—most of our supervisors and managers are promoted from within
Essential Job Responsibilities and Duties:
- Develop, execute, and evaluate marketing strategies, promotions, events, entertainment, and guest engagement initiatives that support revenue growth and customer loyalty
- Create and manage promotional calendars, marketing campaigns, special events, giveaways, tournaments, and entertainment programs from concept through completion
- Manage marketing budgets and resources while ensuring all initiatives are executed within approved financial guidelines
- Analyze campaign and event performance, utilizing operational and financial data to drive continuous improvement and maximize return on investment
- Collaborate with internal departments, vendors, sponsors, entertainers, and community partners to ensure successful execution of marketing programs and events
- Ensure compliance with all gaming regulations, company policies, and promotional procedures
- Develop and implement marketing strategies that increase awareness, traffic, and revenue for J Resort
- Promote restaurant and lounge offerings including menu features, happy hour programs, live entertainment, seasonal promotions, and special events
- Manage social media, digital advertising, email marketing, online reputation management, and other digital communication channels for J Resort
- Create and coordinate engaging content including photography, video, graphics, promotional materials, and brand messaging while maintaining consistency across all marketing platforms
- Monitor and analyze digital marketing and social media performance metrics and adjust strategies to improve guest engagement and results
- Supervise Marketing Coordinator(s) and other assigned team members, ensuring proper coverage of promotions, events, and marketing initiatives
- Provide coaching, training, performance feedback, and leadership to support team development and operational success
- Maintain effective communication and foster positive working relationships with employees, management, guests, vendors, and business partners
- Maintain knowledge of company and departmental policies and procedures
Skills, Education and Other Requirements:
- Bachelor’s degree in marketing, business, or related field
- 5 years of experience in promotions and events management, preferably in the gaming or hospitality industry
- Strong project management and organizational skills, with the ability to manage multiple projects simultaneously
- Excellent communication skills, with the ability to communicate effectively with stakeholders at all levels of the organization
- Creative thinker with the ability to develop innovative marketing campaigns and event concepts
- Strong analytical skills, with the ability to analyze data and make data-driven decisions
- Ability to work flexible hours, including evenings, weekends, and holidays
- Nevada Gaming Registration
- Identification that establishes identity
- Identification that establishes the right to work in the United States