Social Media Post Graduate Program

Who are we?

J/PR is a global communications firm specializing in public relations, content creation, and social media. We work with some of the best hotels, resorts, and lifestyle brands in the world, including Relais & Chateaux, Vail Resorts Hospitality, and Hilton Luxury Brands, to name a few. You can see our current client list here. Being a part of this international powerhouse agency will connect you to a roster of distinguished hotels, resorts, restaurants, real estate projects, and destinations across the globe, elevating your career (and your frequent flier status). We tell compelling original stories to connect brands to their target audiences. We’re passionate, professional, and purpose-driven. We're dedicated to our work, the agency, our clients, and each other.

Forbes said, “These are the Women Dictating Where You’re Traveling,” and Inc. Magazine featured J/PR in an article titled, “How Two Millennial-ish Women Built a PR Powerhouse.” This is in addition to numerous awards like PR News Best Places to Work, New York Observer PR Power 50 for five years in a row, The PR Net 100, Forbes Five Star Agency, PR Couture Spotlight Agency of the Year, and Crain’s Best Places to Work (to name a few). 

At J/PR, we’re incredibly intentional about our company culture, and we wholeheartedly believe in a work-life blend, where you'll be empowered to continue learning and growing through travel, mentorship, training, and retreats, along with a connected company culture.

Who are you?

You’re driven, solution-oriented, and always ready to learn. You have a passion for eye-catching content with a well-crafted message and are eager to kickstart your social media marketing career. You love to be a part of the social media community, keeping your finger on the pulse of the ever-changing social landscape. A natural “people person,” you enjoy providing excellent customer service and engaging with an online social community. You strive to be your best, and thrive on team spirit - no task is too small for you to give it your all. If this sounds like you, then please read on!

The Role

As a key tactical member of the social team, you’ll play an essential role in supporting and managing social media communities across multiple client accounts. You’ll interact with each brand’s handles daily, replying and engaging with messages, reviews, comments, and check-ins. On core social accounts, you’ll assist with drafting weekly and monthly updates and reports for clients, managing social communities, and keeping a close track of client requests and needs. You’ll also help develop the Editorial Calendar by sourcing on-brand content, assisting with story mockups, facilitating daily postings, and keeping content mission archives organized and easily accessible. You will be a tactical force in achieving client goals through executing essential social media initiatives.

Duties and Responsibilities 

Community Management

• Own community management and the brand voice for multiple accounts, replying and engaging within messages, reviews, comments, geo-tags/photo tags, and check-ins across social media channels daily
• Find UGC (user-generated content) and support request efforts
• Execute proactive community management efforts as directed by the account lead, learning and growing knowledge of successful tactics leading to follower growth
• Flag any thematic feedback or trends you see from the communities that you’re managing to the account lead

Account Client Management

• Manage the day-to-day for account administrative tasks and responsibilities; actively participate in internal meetings and serve as a client go-to on select initiatives
• Research and pull imagery requests and photo needs, content calendar requests, and influencer relations information

• Understand the content that will perform well on social channels and help draft the editorial calendar, demonstrating an eye for design, and keeping up with the latest industry trends
• Help vet incoming media and influencer opportunities/hosting requests

Content Calendars

• Manage hashtag group implementation for clients
• Schedule approved Instagram and Facebook content for platforms on agreed-upon cadence 
• Draft Instagram Stories for account lead review via Canva and other tools

Content Production

• Research models/influencers for content shoots
• Assist with post-production on content shoots in Adobe Lightroom and Adobe Photoshop, where needed 
• Assist with the digital filing within content archives for each client

Reporting

• Help coordinate and organize necessary information/data for Friday Update reports, monthly reports, and influencer recaps
• Learn what is needed and should be monitored within channels, engagement, growth, and KPIs to include in reports and updates

Other

• Assist in research on upcoming trends, articles & social media relating to clients and the travel, luxury hospitality & culinary realms
• Assist in brainstorming & planning sessions for social media angles and partnerships 

Experience & Qualifications

• College Degree or comparable experience required
• Prior social media internship experience required (agency internship experience strongly preferred)
• Demonstrated experience or interest in creating content for luxury, hospitality, or lifestyle industries preferred
• Proven ability to prioritize and multitask multiple projects while maintaining a high attention to detail
• Proven skills utilizing Instagram (experience with Facebook, TikTok, and X not required, but a plus)
• Content creation capabilities: video, photography & graphics, shot lists, props, storylines
• Foundational understanding of influencer engagement
• Some knowledge of tools to measure social media ROI and create reporting, such as Hootsuite, Sprout Social, or Google Analytics
• Some knowledge of content management tools such as HeyOrca, Sprout Social
• Interest in learning Facebook Business Manager, Power Editor, Ads Manager, and Microsoft

Benefits

 J/PR offers a competitive benefits package, including:

• Competitive hourly pay: $18 an hour
• On-the-job training in a high-volume agency setting
• Consideration for hire into a permanent position
• Hybrid office schedule (3 days a week in the office for your first 90 days, then 2 days a week)
• Paid sick time
• Monthly cell phone stipend

Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.

EQUAL EMPLOYMENT OPPORTUNITY
J Public Relations (J/PR) and 20Two Studio (Studio) strongly support equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.

HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

J/PR and Studio recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. J/PR and Studio may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting, and search firms.

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