What are the responsibilities and job description for the Creative Director position at ivyrehab?
State of Location: Pennsylvania Position Summary: Join Ivy Rehab’s dedicated team where you’re not just an employee, but a valued teammate! Together, we provide world-class care in physical therapy, occupational therapy, speech therapy, and applied behavior analysis (ABA) services. Our culture promotes authenticity, inclusion, growth, community, and a passion for exceptional care for every patient. Job Description: Ivy Rehab is growing. We are a brand dedicated to high-energy care and life-changing results. We are looking for a Creative Director who is a rare hybrid: a high-level brand strategist who isn't afraid to get their hands dirty in the craft. Your primary mission? Lead the visual and verbal evolution of Ivy Rehab Physical Therapy and Ivy Rehab for Kids. You will be the architect of our brand identity, owning everything from the "big idea" to the daily execution of video, design, and copy across all platforms. Key Responsibilities Brand Evolution & Rebrand Leadership Architect the Rebrand: Lead the strategic direction of the Ivy Rehab identity, ensuring it reflects our energized and modern culture. Guard the Brand: Develop and enforce comprehensive brand guidelines that ensure consistency across 700 locations. Visionary Strategy: Translate business goals into compelling creative strategies that resonate with both patients and referral partners. Content Management Omnichannel Execution: Lead the development of all creative assets, including digital advertising, social media content, website UI/UX, and physical clinic collateral. Multi-Disciplinary Oversight: Design: Maintain a high bar for visual excellence and modern aesthetics. Copy: Ensure our brand voice is consistent, empathetic, yet high-energy. Video/Motion: Oversee video production from concept to final cut Team Leadership & Operations Mentor & Inspire: Manage a internal creative team and a network of external agencies/freelancers. Workflow Optimization: Implement processes that allow the team to move fast without breaking the brand. Stakeholder Collaboration: Work closely with Operations and Clinical teams to ensure creative supports bottom-line business results. Who You Are You have experience leading brands through transformation. You know how to make a brand feel fresh, modern, and exciting. You can lead a meeting at 10:00 AM and jump into Figma or a script edit at 2:00 PM if needed. You thrive in a "dynamic" environment and enjoy the pace of a high-growth company. You understand that healthcare is personal. You know how to tell stories that build trust and motivate action. Qualifications 10 years in creative roles, with at least 3 years in a leadership position (CD or ACD). A proven track record of successful brand identity launches and multi-channel campaigns. Deep understanding of the Adobe Creative Suite, Figma, and modern video production workflows. Experience in healthcare, wellness, or retail/multi-site brands is a significant plus. AI-curious Exceptional presentation skills Why Ivy Rehab? We are a community of "all-in" people. We work hard, we celebrate wins, and we are obsessed with providing the best patient experience in the industry. If you want to build a brand that actually matters in people's lives, you’re home. Best Employer: A prestigious honor to be recognized by Modern Healthcare, signifying excellence in our industry and providing an outstanding workplace culture. Exceeding Expectations: Deliver best-in-class care and witness exceptional patient outcomes. Incentives Galore: Eligibility for full benefits package beginning within your first month of employment. Generous PTO (Paid Time Off) plans and paid holidays. Empowering Values: Live by values that prioritize teamwork, growth, and serving others. #LI-remote #LI-ST1 We are an equal opportunity employer, committed to diversity and inclusion in all aspects of the recruiting and employment process. Actual salaries depend on a variety of factors, including experience, specialty, education, and organizational need. Any listed salary range or contractual rate does not include bonuses/incentive, differential pay, or other forms of compensation or benefits. ivyrehab.com Welcome to the Ivy Rehab Network Join us on our mission to inspire & enable people to live life to the fullest! The Ivy Rehab Network is a growing team of orthopedic and pediatric outpatient physical, occupational, speech, and ABA therapy clinics with over 500 locations throughout the Northeast, Mid-Atlantic, Midwest, and Southeast. Through a shared commitment to clinical excellence, we work as a unified team to serve each person to the best of our ability. Combining our clinical objectives and company culture, you can see why Ivy is committed to providing endless opportunities to every teammate through professional development tracks, continuing education, leadership development, residency cohorts, mentorship programs, and many other resources.