What are the responsibilities and job description for the Creative Content & Design Specialist position at Itaberco?
Creative Content & Design Specialist
Department: Sales & Marketing
Reports To: Brand Manager
Job Type: Full-Time
Salary Range: $60,000–$75,000 depending on experience
About Itaberco — We Make Ingredients for a Sweet Life!
Itaberco manufactures flavors, mixes, and specialty ingredients for the foodservice industry, serving customers across dessert, beverage, baking, and frozen dessert categories. We are a growing, family-owned company focused on quality products, strong customer relationships, and practical solutions for operators and manufacturers nationwide.
We’re looking for a creative, hands-on individual to support our sales and marketing team through graphic design, content creation, photography, videography, and day-to-day marketing execution.
Position Overview
The Creative Content & Design Specialist will support the execution of marketing and creative projects across Itaberco and Blackbird brands. This is a production-focused role centered around graphic design, social media content, photography, videography, and marketing asset creation. The ideal candidate is highly organized, creative, detail-oriented, and comfortable managing multiple projects in a fast-paced environment.
We are looking for someone who enjoys creating content, working collaboratively, and producing high-quality work consistently.
Key Responsibilities
Creative Design & Content Production
- Design and produce:
- Social media graphics and carousels
- Sales sheets and one-pagers
- Trade show materials and signage
- Product flyers and promotional collateral
- Digital ads and campaign graphics
- Recipe handbooks and educational PDFs
- Email graphics and downloadable resources
- Create branded templates and reusable marketing assets
- Prepare production-ready files for print vendors, packaging, signage, and promotional materials
- Assist with product label mockups and packaging revisions
- Maintain visual consistency across all customer-facing materials
Photography, Videography & Content Creation
- Capture and produce iPhone photography and video content for:
- Social media
- Product launches
- Behind-the-scenes content
- Trade shows and events
- Customer features
- Chef demonstrations and recipe content
- Film and edit short-form video content including:
- Instagram Reels
- TikToks
- LinkedIn videos
- Product spotlights
- Edit video content using Premiere Pro, CapCut, or similar editing platforms
- Organize and maintain photo and video asset libraries
Social Media & Marketing Execution
- Build and schedule weekly social media content across multiple platforms
- Support product launches, seasonal campaigns, and promotions
- Format and build email campaigns within HubSpot
- Repurpose blogs, recipes, and educational content into social and visual assets
- Support ongoing marketing initiatives across Itaberco and Blackbird brands
- Stay current on social media trends and content best practices
Trade Shows & Event Support
- Design booth graphics, signage, menus, displays, and event materials
- Support marketing materials and visual execution for:
- Trade shows
- Customer events
- Classes and demonstrations
- Distributor trainings
- Assist with event setup, content capture, and live social coverage when needed
- Collaborate with the Brand Manager and sales team on creative execution
Website & Print Maintenance
- Assist with website content updates, visual maintenance, and basic page formatting
- Update downloadable resources, PDFs, and digital assets as needed
- Maintain and revise existing print materials including sales sheets, flyers, catalogs, signage, and trade show collateral
- Prepare updated production-ready files for print vendors and marketing materials
- Help organize and maintain marketing asset libraries, templates, and file systems
- Ensure branding and formatting consistency across website, digital, and print materials
Qualifications
- Portfolio showcasing graphic design, photography, videography, social media, and creative marketing work required for consideration
- 2 years of experience in graphic design, content creation, creative production, or multimedia marketing roles
- Strong proficiency in Adobe Creative Suite, especially:
- Illustrator
- Photoshop
- InDesign
- Experience with Premiere Pro, CapCut, Canva, or similar creative platforms preferred
- Strong iPhone photography and videography skills
- Experience creating and editing short-form social media video content
- Strong understanding of social media formatting and content trends
- Ability to independently execute creative projects from concept through completion
- Experience with HubSpot or similar email marketing platforms preferred
- Strong organizational and time management skills
- Ability to manage multiple projects and deadlines simultaneously
- Excellent communication and collaboration skills
- Strong attention to detail, branding, and visual consistency
Personal Attributes
- Creative and execution-focused
- Organized and detail-oriented
- Self-starter with strong follow-through
- Adaptable and comfortable in a fast-paced environment
- Collaborative and team-oriented
- Strong eye for branding and visual consistency
Salary : $60,000 - $75,000