Thought Leader Liaison, Iqirvo, Gulf Coast

The Thought Leader Liaison, Rare Disease, IQIRVO is responsible for Building & maintaining brand and company awareness among National, Regional, and Local KOLs thru regular engagement and education. The TLL supports marketing department initiatives and is actively involved in conferences and meetings.

This TLL will work with our PBC product, Iqirvo, and will be responsible for the Gulf Coast region.

Main Responsibilities

KOL engagement is a primary focus of the role as follows:

• Build & maintain brand and company awareness among National, Regional, and Local KOLs thru regular engagement and education.
• Identify thought leaders and influencers within Ipsen’s disease states who can influence the compliant understanding and education of our branded products.
• Conduct community/academic influence mapping.
• Leverage and maintain updated KOL customer list by disease state and patient volume to create engagement plans.
• Build Ipsen brand advocates and increase awareness of company corporate objectives.
• Monitor, assess, and follow-up on KOL brand sentiments thru interactions, podium presentations, etc.
• Coordinate business growth at key institutions with local cross functional partners.
• Cross functional management lead at corresponding KOL accounts Facilitate company initiatives and engagement with KOLs at key accounts.

TLL to support marketing department initiatives:

• Support national and regional ad boards
  • Partner with brand team to select ad board placement, recruitment, participation, content development, and post-insight reporting
• Manage Speaker Bureau
  • Primary lead for Medical Leverage agency relationship
  • Speaker nominations, training, utilization
  • Speaker Programming liaison between field and agency
  • Monitor speaking events for effective presentations and compliance with Ipsen policies
  • Partner with Business Ethics to remediate as needed
• Deliver TLE/marketing engagement to KOLs w/approved materials to develop compliantly KOL advocacy
  • Deliver TLE materials to share Ipsen company and brand story
  • Seek and share insights for Marketing strategies

Active engagement in conferences and meeting is a third focus area of the role:

• Commercial Lead on National Conferences
  • Partner with meetings/conventions, medical and global leads
  • Internal and external preparation and oversight including preparing KOL profiles as needed
  • Daily debriefs as needed/requested
  • Pre/post congress cross-functional information consolidation
  • Pre/post Podium KOL follow-up
• KOL Meeting Management
  • Serve as Ipsen Commercial point for KOL company meetings (Executive/Sr. Leadership exchanges, conferences, etc)
  • Regional lists from RBDs, Invitations to customers, Logistical planning, KOL Backgrounders
  • Compliantly facilitate cross-functional engagements and/or introductions
  • US Commercial contact for global meeting management/alignment

Knowledge, Abilities & Experience

Education / Certifications:

• Bachelor’s degree is required, ideally in a scientific discipline
• Advanced degree (MBA, MS, PhD) preferred.

Experience:

• 10 years of scientific experience in pharma/biotech, including at least a few years in a TLL type role
• Knowledge of rules of engagement and best compliance practices
• Proven track record for consistently meeting or exceeding quantitative and qualitative targets
• Demonstrated understanding of the payer and clinical landscape, especially in specialty & rare diseases, with a strong desire for Hepatology/Liver experience
• Proven patient centricity demonstrated by empathy, understanding and commitment to support patients
• Superior presentation, organization, administration, and written communication skills
• Ability to travel across the United States, including weekends and overnights when required
• Live within the Gulf Coast region

The annual base salary range for this position is $151,500 to $222,000

This job is eligible to participate in our short-term incentives program. The pay range displayed above is the range of base pay compensation within which Ipsen expects to pay for this role at the time of this posting. Individual compensation within this range depends on a variety of factors, including, but not limited to, prior education and experience, job-related knowledge and demonstrated skills.

At Ipsen we are proud to offer a comprehensive employee benefits package, including 401(k) with company contributions, group medical, dental and vision coverage, life and disability insurance, short- and long-term disability insurance, as well as flexible spending accounts. Ipsen also provides parental leave, paid time off, a discretionary winter shutdown, well-being allowance, commuter benefits, and much more.