Senior Salesforce Data 360 Consultant

Senior Salesforce Data 360 Consultant

Flatiron, New York | Permanent

Overview:

We are seeking a highly skilled Salesforce Data Cloud (Data 360) Consultant to join a growing team delivering enterprise-scale customer data transformation initiatives. This role is centered around designing, implementing, and optimizing Salesforce Data Cloud solutions that enable organizations to unify customer data, generate actionable insights, and power personalized experiences across sales, service, marketing, and AI-driven use cases.

You will work closely with business stakeholders, architects, data engineers, and Salesforce teams to build scalable customer data platforms that drive measurable business outcomes.

Key Responsibilities

• Lead the implementation and optimization of Salesforce Data Cloud (Data 360) solutions across complex enterprise environments.
• Design and configure customer data models, identity resolution strategies, data streams, calculated insights, and activation frameworks.
• Integrate data from multiple source systems including CRM, ERP, marketing platforms, data warehouses, and third-party applications.
• Develop and maintain scalable ETL/ELT pipelines supporting customer 360 initiatives.
• Create audience segmentation, calculated insights, and activation strategies that support business and marketing objectives.
• Collaborate with technical and business teams to define data governance, data quality, and compliance requirements.
• Support AI and analytics initiatives by ensuring trusted, unified customer data is available for reporting, prediction, and automation use cases.
• Work alongside Salesforce Sales Cloud, Service Cloud, Marketing Cloud, and Agentforce teams to ensure seamless cross-cloud integration.
• Identify opportunities to improve platform performance, scalability, and operational efficiency.
• Provide technical guidance, best practices, and mentoring to internal teams and client stakeholders.

Required Experience:

• 5 years of experience delivering enterprise data, analytics, CRM, or customer data platform solutions.
• Strong hands-on experience with Salesforce Data Cloud (Data 360) including:


• Data Streams
• Data Model Objects (DMOs)
• Identity Resolution
• Calculated Insights
• Data Actions
• Segmentation and Activation
• Data Governance and Monitoring


• Proven experience designing and implementing Customer 360 strategies.
• Strong understanding of customer data architecture, customer identity management, and data unification principles.
• Experience integrating Salesforce with external systems using APIs, connectors, middleware, or event-driven architectures.
• Advanced SQL skills with the ability to analyze, validate, and transform large data sets.
• Experience with cloud-based data platforms such as Snowflake, Databricks, BigQuery, Redshift, or comparable technologies.
• Strong understanding of data quality, consent management, privacy regulations, and customer data governance.
• Experience troubleshooting complex data ingestion, matching, segmentation, and activation issues.

Preferred Technical Skills:

• Salesforce Sales Cloud, Service Cloud, Marketing Cloud, or Agentforce experience.
• Knowledge of batch and real-time integration patterns.
• Familiarity with Python, Java, JavaScript, Apex, or similar development languages.
• Experience working with customer intelligence, personalization, loyalty, marketing automation, or analytics platforms.
• Understanding of AI-powered customer engagement and data-driven activation strategies.
• Experience with enterprise integration tools such as MuleSoft, Boomi, Informatica, or Kafka.
• Exposure to modern data lake, lakehouse, or customer data platform architectures.