What are the responsibilities and job description for the Manager, Member Engagement & Development position at INTERACTIVE ADVERTISING BUREAU, INC.?
📍 New York, NY (Hybrid)
IAB – Interactive Advertising BureauÂ
The Opportunity
The Interactive Advertising Bureau is seeking a highly motivated sales and business development professional to help grow IAB’s agency and brand membership community.
This is a revenue-generating role focused on prospecting, pipeline development, member growth, retention, and account expansion. Success requires relationship building, sales discipline, operational rigor, and comfort opening doors that are not already open.
What You’ll Do
You will partner with senior leadership to support growth across IAB’s agency and brand membership portfolio.
Responsibilities include:
•   Identify, prospect, and develop new membership opportunitiesÂ
•   Build relationships with senior marketing, media, and advertising executivesÂ
•   Drive membership renewals, retention, and account expansionÂ
•   Promote IAB events, sponsorships, training programs, certifications, and industry initiativesÂ
•   Create account plans and engagement strategies for priority prospects and membersÂ
•   Own Salesforce hygiene, pipeline tracking, forecasting, and follow-up documentationÂ
•   Monitor industry trends, organizational changes, and leadership movement to inform outreachÂ
•   Support executive engagement efforts, meetings, and follow-upÂ
•   Gather member feedback and surface market intelligence to internal teamsÂ
•   Collaborate with members to increase participation in IAB councils, committees, events, and educational offeringsÂ
Required Qualifications
•   5 years of experience in sales, business development, account management, partnerships, membership sales, advertising, media, marketing, or a related fieldÂ
•   Demonstrated ability to prospect, build relationships, and create business opportunitiesÂ
•   Strong communication, presentation, and follow-through skillsÂ
•   Experience using CRM systems, with Salesforce strongly preferredÂ
•   Excellent organizational skills and comfort managing multiple prioritiesÂ
•   Ability to operate in a fast-paced, revenue-focused environmentÂ
Preferred Qualifications
•   Experience in digital advertising, media, adtech, martech, agencies, publishers, platforms, measurement, retail media, or related sectorsÂ
•   Experience selling memberships, sponsorships, events, professional services, or consultative solutionsÂ
•   Comfort working with senior-level stakeholders and executivesÂ
•   Familiarity with media planning, measurement, creator economy, commerce media, retail media, or emerging advertising technologiesÂ
 Why You’ll Love IAB
- We team up. You’ll work with some of the industry's most innovative and interesting people. We work hard, but we also have fun and care deeply about our work and each other.
- We are purposeful and mindful. We make strategic decisions thoughtfully and communicate with intention.
- Everybody sweeps. No task is too small. We focus on the details and aren’t afraid to get our hands dirty.
- We lead the future together. We foster a culture of action, innovation, and forward-thinking.
- We encourage curiosity. We take risks, learn by doing, and reward future thinking.
- We embrace all voices. Healthy debate leads to better outcomes, and every voice matters.
- We stay hungry. We constantly seek new challenges—“good enough” is never really enough.
 The Opportunity
If you’re looking for a role where you can:
👉 Build real sales skills
👉 Grow your network across the entire industry
👉 Be part of shaping the future of digital advertising
Base Commission & Bonus Opportunity
About IAB
The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy.
Our membership includes 700 leading media companies, brands, and technology firms. We develop industry standards, conduct research, and provide education that shapes the future of digital marketing.
Headquartered in New York City, IAB operates globally across five continents.
We are proud to be an equal opportunity employer and are committed to building a diverse and inclusive workforce.
Salary : $85,000 - $100,000