Manager, Member Engagement & Development

📍 New York, NY (Hybrid)
IAB – Interactive Advertising Bureau

If you’re early in your sales career and ready to get in the room, build relationships, and drive real revenue, this role was built for you.

This is not a sit-back role.
This is for someone who wants to learn fast, move fast, and grow fast.

At IAB, you’ll be at the center of the digital advertising ecosystem working with brands, agencies, platforms, and industry leaders helping them stay ahead through our membership, events, and education offerings.

💥 What You’ll Be Doing

You’ll be in the mix owning both revenue growth and member relationships:

• Partner with the Senior Director to manage a portfolio of current and prospective agency and brand members, driving retention, expansion, and new business 
• Build and execute member engagement strategies, including outreach, calls, and email campaigns to increase participation 
• Develop deep, multi-layered relationships with members going beyond revenue to connect them into IAB’s broader work (policy, standards, etc.) 
• Help sell and promote IAB sponsorships, training programs, and certifications 
• Maintain and grow a strong pipeline of new members, with clear next steps and targets 
• Collaborate closely with the Events team to deliver integrated and high-quality member experiences 
• Partner across internal teams (Events, Professional Development, Policy, Tech Lab) to ensure members are connected to the right opportunities 
• Maintain strong CRM discipline (Salesforce)—tracking activity, contacts, pipeline, and next steps 
• Drive account planning and follow-through across priority accounts 
• Engage with members, partners, and industry leaders to gather market intelligence and insights 
• Stay on top of industry trends, company movements, and opportunities to inform outreach and strategy 
• Support executive-level relationship building through preparation, follow-ups, and coordination 
• Help ensure a seamless member experience, resolving issues and improving processes along the way 
• Contribute to team success by mentoring junior team members as you grow in the role 

This is a roll-up-your-sleeves sales role. You will own your outcomes.

🔥 Who This Role Is For

This role is perfect for someone who:

• Wants to grow in sales / business development 
• Is energized by people, conversations, and closing deals 
• Can connect value to client needs quickly 
• Is curious about media, marketing, and advertising 
• Is persistent, organized, and follows through 
• Thrives in a fast-paced, high-exposure environment 

You don’t need to have it all figured out, but you do need to be hungry, coachable, and driven.

💡 What Success Looks Like

• You build a strong pipeline and close deals 
• You create real relationships, not just transactions 
• You understand the industry quickly and add value in conversations 
• You consistently hit and exceed revenue goals 
• You grow into a trusted partner across the ecosystem 

🌍 Why You’ll Love IAB

• We team up. You’ll work with some of the industry's most innovative and interesting people. We work hard, but we also have fun and care deeply about our work and each other. 
• We are purposeful and mindful. We make strategic decisions thoughtfully and communicate with intention. 
• Everybody sweeps. No task is too small. We focus on the details and aren’t afraid to get our hands dirty. 
• We lead the future together. We foster a culture of action, innovation, and forward-thinking. 
• We encourage curiosity. We take risks, learn by doing, and reward future thinking. 
• We embrace all voices. Healthy debate leads to better outcomes, and every voice matters. 
• We stay hungry. We constantly seek new challenges—“good enough” is never really enough. 

🎯 The Opportunity

If you’re looking for a role where you can:

👉 Build real sales skills
👉 Grow your network across the entire industry
👉 Be part of shaping the future of digital advertising

This is it.

About IAB

The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy.

Our membership includes 700 leading media companies, brands, and technology firms. We develop industry standards, conduct research, and provide education that shapes the future of digital marketing.

Headquartered in New York City, IAB operates globally across five continents.

We are proud to be an equal opportunity employer and are committed to building a diverse and inclusive workforce.