Campaign Program Manager (Integrated Marketing Campaigns)

Overview

We are seeking an experienced Campaign Program Manager to support the execution and delivery of large-scale integrated marketing campaigns. This role will partner closely with Campaign Managers, Creative teams, business stakeholders, and external agencies to manage campaign development, production, localization, and cross-functional execution across multiple channels and markets.

The ideal candidate is highly organized, solutions-oriented, and thrives in a fast-paced environment. They will be responsible for driving alignment across stakeholders, managing campaign workflows, mitigating risks, and ensuring campaigns are delivered on time and at a high standard of quality.

Key ResponsibilitiesCampaign & Program Management

• Independently manage the execution of small-to-medium scale marketing campaigns and support larger, more complex initiatives.
• Oversee end-to-end campaign workflows from concept development through production and final delivery.
• Monitor campaign progress and proactively identify risks, dependencies, and potential blockers.
• Ensure alignment between campaign objectives, creative execution, and stakeholder expectations.
  
  

Cross-Functional Coordination

• Partner closely with Campaign Managers, Creative teams, business stakeholders, and external agencies.
• Lead campaign alignment meetings, creative reviews, and project status updates.
• Coordinate communication across multiple teams to ensure consistent execution and delivery.
  
  

Creative Development & Production

• Manage creative asset development across multiple marketing channels.
• Support creative reviews and feedback cycles with stakeholders and leadership.
• Coordinate production timelines, asset delivery schedules, and approvals.
  
  

Localization & Global Collaboration

• Collaborate with partners across regions and markets to support localization and transcreation efforts.
• Share campaign learnings, identify bottlenecks, and drive consistency across markets.
  
  

Process Improvement & Operations

• Define, implement, and improve campaign management processes and workflows.
• Utilize project management tools to track deliverables, timelines, and dependencies.
• Support campaign budget tracking, forecasting, and operational planning.
  
  

Required Qualifications

• Bachelor's degree or equivalent professional experience.
• 5 years of experience in campaign management, creative program management, project management, brand marketing, or integrated marketing.
• Experience working with cross-functional marketing and creative teams.
• Experience managing integrated, multi-channel marketing campaigns.
• Strong project management and organizational skills.
• Ability to manage multiple priorities and deadlines simultaneously.
• Excellent communication and stakeholder management skills.
  
  

Preferred Qualifications

• Experience supporting retail events, brand activations, or on-site marketing initiatives.
• Experience with global campaigns, localization, or transcreation efforts.
• Familiarity with project management tools and workflow systems.
• Understanding of creative production, motion graphics, and post-production workflows.
• Experience working across diverse teams and stakeholder groups.
  
  

Ideal Candidate Background

Successful Candidates Often Come From

• Integrated Marketing Program Management
• Campaign Management
• Creative Project Management
• Marketing Operations
• Brand Marketing
• Agency Account or Project Management
• Global Marketing Operations
  
  

Top Skills

• Campaign & Program Management – Managing integrated marketing campaigns from planning through delivery.
• Cross-Functional Stakeholder Management – Coordinating creative, business, agency, and leadership partners.
• Creative Production & Workflow Management – Driving creative development, approvals, localization, and asset delivery across channels.
  
  

Success Measures

• On-time delivery of campaign milestones and assets.
• Effective management of campaign risks and dependencies.
• Strong stakeholder alignment and communication.
• High-quality execution across creative development, production, and localization efforts.
• Continuous improvement of campaign workflows and operational processes.