Marketing Administrator

Do you.......

Have an eye for details and love organization?

LOVE Marketing and want to broaden your experience and skill set?

Are data-driven and love digging into the details

Then we need to talk…

Because we’re growing, we are looking for a Marketing Administrator to help with the production, management and implementation of various marketing campaigns.

• LOVES MARKETING and wants to broaden their experience and skills.
  
  
Wants to work at a company where they can LEARN about all aspects of marketing, including online and offline campaigns, CRM implementation, list building, social media marketing, print production and more.

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Is extremely detail-oriented and appreciates people who take an organized, systematic approach to achieving success.

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• Likes the idea of working for a growing company where their ideas and contributions directly impact the company’s success, direction and growth.
  
  
Is a quick, self-motivated learner who wants to work for a company that will invest in their education.

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• Wants a position that will offer upward earning and career advancement; we want people who are interested in growth, learning and becoming part of our team long-term.

Position Overview:

To organize, implement and report on the various marketing campaigns, systems and assets for our organization. Success in this role will be measured on correct and on-time implementation, upkeep and management of all marketing collateral, campaigns and systems, as well as the meticulous upkeep of our database and CRM. Specifically:

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Your ability to maintain and build the company’s database (list) and CRM systems with error-free accuracy.

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• Your ability to IMPROVE upon the performance of every campaign, constantly seeking ways to increase the performance of each activity and investment.

Other Tactical Work and Responsibilities: Note: This is the initial list for this position. Other tasks will be added on as this individual’s skill level increases.

• Manage the process of list building and list cleaning in our CRM.
• Manage the creation and production of all printed marketing collateral (shock-and-awe materials, books, brochures, business cards, etc.)
• Provide the CEO weekly marketing reports on leads generated, the source of those leads, cost per lead, sales closed, conversion percentages and ROI.
• Assist in creating and managing various campaigns in the company’s CRM.
• Assist in creating, updating and managing the company’s social media sites.
• Assist in the production and sending of prospecting campaigns, both online and offline.
• Manage the inbound lead cleaning and follow-up processes to ensure all inbound leads are qualified, cleaned, tracked and followed up on according to our follow-up process. (NOTE: You won’t be responsible for managing the sales team, but you will assist the CEO in reviewing inbound leads to ensure they are followed up on as expected.)
• Manage the company’s website to ensure links and forms are working and accurate.
• Manage the production and mailing of the company’s newsletter and drip campaigns.
• Assist in the production of seminars, trade shows and other marketing events.

• Must have experience with content creation
• Must have prior experience implementing and managing marketing campaigns
• Must have graphic design experience (be able to make minor adjustments in Adobe Photoshop, Illustrator, Dreamweaver)

Preferred Skills/Experience:

• Prior marketing experience
• Associates degree, preferred or equivalent experience
• A successful track record that demonstrates effective execution of a marketing and sales activity plan
• Confident and approachable attitude
• Persistent, self-motivated, and results-oriented
• Professional demeanor with clear and direct communication skills
• Proven track record of delivering quality work and excellent communication skills
• Ability to manage multiple priorities effectively and on a consistent basis
• Ability to thrive under pressure and deliver effectively in a fast paced environment
• Excellent organizational, communication, analytical and interpersonal skills
• Ability to learn quickly in a dynamic environment and deliver on commitments in a timely manner
• Reliable transportation