What are the responsibilities and job description for the Senior Media Buyer position at InSync Networking?
We specialize in generating high-quality inbound leads for the insurance sector through strategic paid advertising on Facebook and Instagram. Utilizing opt-in data and O&O methods, we ensure targeted and compliant lead generation exclusively through our website. Our expertise spans Medicare, ACA (Obamacare), Final Expense, and Debt Settlement, with live transfers to maximize conversion rates and connect businesses with ready-to-engage prospects.
This is a full-time on-site role for a Senior Media Buyer located in Boca Raton, FL. The Senior Media Buyer will be responsible for planning and executing media buys, creating media strategies, analyzing campaign performance, and optimizing media investments to maximize ROI. Additionally, the role involves ongoing communication and collaboration with internal teams to achieve marketing objectives.
- Media Planning, Media Strategy, and Media Buying skills
- Strong Analytical Skills to interpret campaign data and optimize performance
- Excellent Communication skills for effective collaboration with team members and stakeholders
- Proven experience in managing and optimizing paid advertising campaigns
- A Bachelor's degree in Marketing, Advertising, or a related field
- Experience in the insurance sector or lead generation is a plus