What are the responsibilities and job description for the Business Development Manager position at Inspirium IHC Midlands?
Description
Description
We are currently seeking a Manager of Business Development to support our Home Health and Hospice sales team through field support, researching and developing marketing opportunities and plans. Since 1966, Interim HealthCare has been leading the industry with pioneering solutions that make home the best place for care. We have a culture that values and rewards you for the work you do and as a member of the leadership team, you'll join a team of professionals that support each other for the important role they play.
Our Business Development Manager will enjoy some excellent benefits:
- Competitive Base Salary
- Competitive Bonus Structure
- 401K with company match
- HSA with company match
- Comprehensive health, dental, and vision coverage
- Free mental health program
- Mileage and Cell Phone Reimbursement
- Paid Time Off and Paid Holidays
- Paid Parental Leave
- Fitness Reimbursement
As a Business Development Manager, here's a big-picture view of what you'll do:
- Provide direct management, supervision, and leadership of the Home Health and Hospice Business Development Liaison team in the Columbia, SC office.
- Develop, implement, and evaluate strategic marketing and sales plans to achieve business growth, revenue, productivity, and service line profitability objectives.
- Establish sales forecasts, assist with annual budget preparation, monitor financial performance, analyze variances, and implement corrective actions to meet organizational goals.
- Identify market opportunities, evaluate competitor activity, analyze industry trends, and develop strategies to increase market share and expand service line growth.
- Build and maintain relationships with key referral sources and accounts by identifying needs, strengthening partnerships, and developing new business opportunities.
- Develop and execute marketing campaigns, promotional initiatives, and digital marketing strategies to strengthen brand positioning and differentiate services in the market.
- Recruit, hire, train, coach, and evaluate business development team members while establishing performance expectations and supporting professional development.
- Establish sales goals, monitor individual and team performance, and implement coaching strategies and incentive programs to improve productivity and achieve growth targets.
- Develop and deliver sales training programs focused on account development, service line expansion, competitive strategies, sales presentations, contract profitability, and expense management.
- Collect, analyze, and report sales data, market trends, and performance metrics to evaluate results, identify improvement opportunities, and guide strategic decisions.
- Maintain consistent communication and collaboration between Marketing and Sales and Clinical Operations to align business development initiatives with clinical capabilities, referral needs, and organizational goals.
- Monitor customer service standards, resolve business development challenges, and implement process improvements to strengthen referral relationships and support organizational objectives.
- Maintain confidentiality, enforce organizational policies and procedures, and stay informed of industry developments, marketing practices, and emerging business opportunities.
Why Work for Interim HealthCare?
Founded in 1966, Interim HealthCare is the nation's first home care company and a leading employer of Business Development Representatives. Operating through 300 offices, our commitment to you is expressed through a family-oriented culture that values and appreciates home care professionals, and a passion to put patients first. Join a nationwide network of Business Development Representatives who are making a real difference in the lives of others through the meaningful work they do.
Requirements
A few must-haves for our Business Development Manager:
- Bachelor's Degree or equivalent experience in Marketing or related field preferred.
- Minimum three (3) years' experience in Marketing and Sales.
- Healthcare experience preferred.