What are the responsibilities and job description for the Arby's Franchisee & Internal Communications Manager position at Inspire Brands?
This position provides internal and franchisee communications support for the Arby’s brand, leading communications efforts for the brand’s nearly 3,300 U.S. restaurants, franchisees, and support center teams. They serve as a partner for Arby’s leadership, helping guide messaging development, alignment, and communication to team members, franchisees, and restaurant teams. They are also the primary communications partner for cross-functional brand and shared services partners to prepare communications to internal and franchisee audiences, such as newsletters and standalone communications. This position also leads content development for large-scale brand conferences, as well as town halls and other brand meetings.
Ideal candidate works well in a fast-paced environment, has strong writing skills and ability to capture the brand voice, has had direct experience supporting executive leadership, and can provide strategic communications guidance to cross-functional teams. This position directly supports the Arby’s team and is part of a shared services communications team supporting Inspire, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and Sonic.
This position is based in the Atlanta Global Support Center.
RESPONSIBILITIES
• Develop and implement brand internal communication strategies and programs that engage, inspire, and align team members with the brand’s vision, priorities, and key initiatives.
• Work closely with select leaders across Shared Services leaders, and brand leaders, on communications, including newsletters, announcements, and talking points.
• Lead content strategy for brand meetings and events, including annual conventions.
• Collaborate with other Managers across the Inspire Communications team to coordinate communication of large-scale communications initiatives.
EDUCATION AND EXPERIENCE QUALIFICATIONS
- 4 Year Degre and/or Bachelor's Degree in Communications/Journalism or related field
- 5 plus years of experience in internal communications or public relations experience in a corporate or agency environment
KNOWLEDGE, SKILLS AND ABILITIES
• Skilled and versatile writer in various formats, including speechwriting, memos, talking points, presentations, communications plans, and newsletters.
• Excellent written and verbal communications skills, with the demonstrated ability to turn complex ideas into stories and visual concepts easily understood by a broad audience
• Demonstrated creativity and proactivity to generate excitement and celebration around the brand’s core narratives
• Flexible and resilient problem solver with the ability to build broad-based consensus and manage sensitive situations.
• Ability to learn and respond quickly to organizational needs, demonstrating resiliency in various situations, adapting quickly to changing needs of the business.
• Experience working directly with senior executives, proven track record of inspiring and engaging stakeholder audiences.
• Hospitality or retail experience a plus
We’re made up of some of the world’s most iconic restaurant brands, but we’re much more than just a restaurant company. We’re a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple—it’s an experience. At Inspire, that’s our purpose: to ignite and nourish flavorful experiences.