Business Operations and Marketing Coordinator

Business Operations & Marketing Coordinator

Part-Time Independent Contractor | Primarily Remote | Long Island, NY

About the Role

Insightful Business Planning is seeking an experienced Business Operations & Marketing Coordinator to support the execution of marketing, communications, systems, and business initiatives.

This is a marketing-focused role grounded in strong administrative and organizational skills. You will help turn ideas and strategy into polished, professional execution, from email campaigns and digital content to presentations, frameworks, branded materials, and business processes.

We are looking for someone who is organized, resourceful, comfortable with technology, and able to take ownership of their work while collaborating closely on direction and priorities.

Is This You?

You're an independent thinker.
You can take a delegated task or objective, think through what is needed, identify potential approaches, present options or recommendations when appropriate, ask for clarification when needed, and move forward once direction is clear.

You're organized.
You naturally create order, keep track of details, manage competing priorities, and follow through.

You're comfortable with technology.
You work confidently across digital platforms, adapt quickly to new technology, and are resourceful in learning and navigating new systems.

You're adaptable.
You are comfortable working in a growing business where priorities evolve, new initiatives are developed, and processes are continuously being refined.

You value quality and consistency.
You have a strong eye for detail and take pride in producing polished, professional work. Whether creating emails, presentations, frameworks, graphics, or client-facing materials, you ensure each deliverable is accurate, visually consistent, and aligned with the brand.

Key ResponsibilitiesMarketing & Communications

• Coordinate and execute email marketing, digital content, and social media activities
• Create and format polished, consistently branded emails, graphics, presentations, frameworks, and other business materials
• Support marketing campaigns, including contact lists, landing pages, forms, follow-up sequences, and related activities
• Review customer-facing communications for accuracy, consistency, functionality, and brand alignment before publication

Systems & Processes

• Work within CRM, email marketing, and other business technology platforms to support business and marketing initiatives
• Document recurring processes and develop SOPs as workflows are established
• Identify gaps or inefficiencies, think through potential solutions, and present options for improving how work gets done

Business & Administrative Support

• Provide day-to-day administrative support as needed
• Coordinate priorities, deadlines, and follow-up activities to help move initiatives through completion
• Maintain organized business information, contacts, files, and materials

Technology

GoHighLevel experience is strongly preferred. This role will work extensively within the platform, including CRM management, email marketing, workflows, automations, forms, and the ongoing development and management of business and client-facing systems.

Experience with some of the following is also preferred:

• CRM and marketing automation
• MailerLite or similar email marketing platforms
• Substack or similar publishing platforms
• Canva
• Google Workspace

Strong technology aptitude, resourcefulness, and the ability to quickly learn and adapt to new systems are essential.

What We're Looking For

• 3 years of administrative, business operations, executive support, or similar experience
• Strong organizational and project coordination skills
• Experience supporting marketing execution or digital communications
• Excellent written communication, editing, and proofreading skills
• Strong attention to detail and quality control
• Ability to work independently while collaborating effectively
• Strong follow-through, resourcefulness, and problem-solving skills
• Ability to learn and work confidently across technology platforms
• Professional judgment and the ability to present options or recommendations before moving forward when direction is needed

Schedule & Location

This is a part-time independent contractor position and will primarily be remote.

The role requires availability for an in-person meeting approximately once per month and occasional events on Long Island, primarily in Suffolk and Nassau Counties.

The position has the potential to expand as the business grows.

Pay: $20.00 - $30.00 per hour

Application Question(s):

• Briefly describe the business technology platforms you have worked with and what you used them for.
• When you're given an objective rather than detailed instructions, how do you typically approach it? Please provide a brief example.
• Are you able to attend in person meetings, approximately once a month and occasional events on Long Island, Primarily Suffok and Eastern Nassau County.

Experience:

• Administrative business Support: 3 years (Required)
• Go High Level Softwarte: 1 year (Preferred)
• Canva: 1 year (Required)
• Google Workspace: 1 year (Preferred)

Work Location: Hybrid remote in Suffolk County, NY

Salary : $20 - $30