Data Scientist

Title: Data Scientist & Retention Analyst

Perm

Salary: $130k - $170k

Candidates must be local to DFW area

Schedule: Onsite 4 Days a week (1000 Ballpark Way. Arlington, TX) 8-5pm

Interview Process: 2 Rounds: 1st Virtual / 2nd In-Person

The Data Scientist for Visitation & Retention will focus on passholder and membership behavior, retention forecasting, churn risk identification, perk effectiveness, lifecycle campaign measurement, and customer lifetime value. This role provides analytical support to the Visitation & Retention function and helps turn guest behavior data into measurable retention and visitation strategies.

Key responsibilities

• Develop churn-risk models and retention forecasting for passholders and members.
• Analyze visitation patterns by customer type, lifecycle stage, product, tenure, and engagement behavior.
• Measure the effectiveness of Pass Perks, membership benefits, renewal offers, and targeted lifecycle campaigns.
• Partner with Membership Manager and Visitation & Retention leadership to prioritize analytics needs and build KPIs.
• Quantify the revenue and visitation impact of retention, loyalty, collections, and engagement initiatives.
• Build dashboards and recurring reporting on active base, churn, renewal rates, collections, perk usage, and customer behavior.
• Translate insights into actions for CRM, pricing, benefit design, and park execution.

Success measures

• Better visibility into churn, renewal, and visitation behavior.
• Improved targeting of retention and lifecycle campaigns.
• Measurable incremental visitation or revenue tied to analytics-driven initiatives.
• Stronger executive reporting on membership and passholder value.

Candidates need to be coming from one of the following industries:

• Entertainment
• Parks and Amusements
• Hospitality
• Sporting Events
• 3rd Party Ticketing