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Associate AD for Athletics Communications and Brand Advancement

Inside Higher Ed
Murray, KY Full Time
POSTED ON 5/8/2026
AVAILABLE BEFORE 6/6/2026
Posting Number

20260026EX

Job Title

Associate AD for Athletics Communications and Brand Advancement

Number Of Vacancies

1

About Murray State

Located in the West Kentucky region, Murray State University is a public, comprehensive University which offers a low cost of living, low property taxes, and a four-season climate. Murray has a friendly, small-town atmosphere with locally-owned specialty shops and restaurants, an acclaimed community theater, art guild and award-winning public schools. The area is home to Kentucky Lake and Land Between the Lakes, a 170,000-acre National Recreation Area, which offers a wide-range of activities and amenities for residents and visitors alike. Located in close proximity to major cities and nearby access to Interstate 24, Murray is just a few hours from Nashville, St. Louis, Louisville and Memphis. Learn more about Careers at Murray State University.

About Murray State Benefits

Faculty and staff of Murray State University have access to a comprehensive benefits package including health insurance, retirement, tuition waivers, generous paid holidays, vacation, sick, and paid parental leave, as well as many other benefit offerings. Please refer to the Murray State Benefits page for more information.

Equal Opportunity Employment

Equal Opportunity Employer/AA. Murray State University does not discriminate based on race, color, national origin, sex, gender, identity, sexual orientation, religion, age, veteran status, disability or political or social viewpoint. All qualified applicants are encouraged to apply.

Type Of Employment

Regular Full-Time

Work Location:

Murray, KY

Employment Term

12 Months

Position Type

Staff - Exempt (Monthly)

Department

Athletics Media Relations

Summary Of Job Duties And Responsibilities

The Associate AD of Athletics Communications & Brand Advancement oversees all media relations and digital strategy efforts for the Murray State Department of Athletics and will work closely with the Senior Associate AD for External Relations & Strategic Initiatives to enhance the brand of Murray State Athletics and the University on a national level. The role includes supervision of Athletics Communications, Creative Services, Broadcast Services and Digital Strategy. This individual will serve as the point person for comprehensive integrated communications and marketing strategies for the Racers men’s basketball program, with special attention to media relations, public relations, social media, digital content, and web communications for all of the department’s sports programs.

Responsibilities & Duties

  • Work closely with all external departments in both Athletics and the University.
  • Oversee Athletics Communications, Creative Services, Broadcast Services and Digital Strategy, while working strategically with other key departments inside Athletics to communicate externally to all Murray State constituents.
  • Manage all media relations efforts and digital strategy for Murray State Men’s Basketball on every official athletic department medium (i.e. website, social media, etc.).
  • Maintain and oversee strategic relationships with local, regional, and national media, including scouts and other national figures.
  • Develop and implement social media and digital content strategies for the Department of Athletics, including the generation of high-quality creative content to engage the Athletics fan base, while improving and adopting new communications and engagement strategies based on current trends.
  • Plan, develop, and direct the athletic department creative services including graphics and digital content (e.g., photography and video), in order to amplify Murray State Athletics and engage a broad range of external audiences.
  • Oversee traditional Athletics Communications operations, including game summaries, sports media relations and executive communications.
  • Regularly evaluate, set goals and identify areas of improvement in the digital strategy space.
  • Other duties as assigned.

As a member of the Murray State University Athletic Department, you shall comply with all applicable NCAA rules and regulations as provided in the NCAA Division I Manual. If you are found in violation of NCAA regulations, you shall be subject to disciplinary or corrective action as set forth in the provisions of the NCAA enforcement procedures, including suspension without pay or termination of employment for significant repetitive violations.

Minimum Education Requirements

  • Bachelor’s degree required.
  • Ability to work well with athletics staff, coaches, media, community, faculty, and student-athletes.
  • Excellent written and oral communication skills.
  • Ability to handle multiple tasks.
  • Strong leadership and organizational skills.
  • Ability to work nights and weekends.
  • Strong knowledge of desktop publishing applications, specifically Adobe In-Design and Adobe Photoshop.
  • Strong web management skills.

Minimum Experience And Skill Requirements

  • Minimum of three (3) years’ experience in athletics communications or similar field.

Preferred Education And/or Experience Qualifications

  • Athletics communications experience working with college basketball programs preferred.

Work Hours

  • Working nights, weekends, and some holidays may be required.

Staff Grade

116

Posting Date

05/05/2026

Open Until Filled

Yes

Special Instructions To Applicants

Along with the application, the following items must be included:

  • Letter of application
  • Resume

For best consideration, please submit a completed application along with all required materials by May 12, 2026. Applications will be accepted until the position is filled.

Salary.com Estimation for Associate AD for Athletics Communications and Brand Advancement in Murray, KY
$57,548 to $70,199
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