Assistant Director of Marketing Communication

The Assistant Director of Marketing Communications is responsible for promoting and protecting the reputation of the University through external marketing communications, media relations, and strategies and tactics guiding the development of news information and creative content. This is a full-time, 12 month, on-campus position. Generous benefits include health, retirement, considerable time off, and access to multiple tuition programs for employees and dependents.

Responsibilities

• Lead content development executional strategies and tactics; oversee team working collaboratively to develop holistic marketing communications content across all platforms; manage publicity requests from various campus constituencies; identify and align audiences with strategic messaging platforms; coordinate photo, video and graphic design needs related to content creation and news/information needs
  
  

Manage news information and creative content team; hire, train and supervise writers, digital and social media content creators for all media channels including IWU magazine; manage video production for news information, press packages, and digital and social media; develop and maintain a content library to assist with content creation for all internal clients and stakeholders; develop and write press releases and strategic content suitable for multiple platforms

Assist and support media relations; serve as Public Information Officer; assist as needed with crisis communications and reputation management; help manage responses to media inquiries and coordinate interview requests; proactively identify and promote stories on students, events, and faculty experts to local, state, regional and national media outlets; assist senior leadership with media/interview preparation, strategy, and press events/conferences; attend meetings and university events as required

Requirements

• Bachelor’s degree required
  
  

Minimum of three years’ related experience; thorough knowledge of media practices, marketing communication strategies and tactics

Occasional weekend and evening hours; on-call for emergencies outside of regular business hours

Application Information

Please download the application at www.iwu.edu/human-resources/job-openings/. Feel free to include a cover letter, resume and contact information for three professional references. Review of applications will begin immediately and the position is open until filled.

Email: hr@iwu.edu

Illinois Wesleyan University

Human Resources, Holmes 209

1312 N. Park Street

Bloomington, IL 61701

Fax: 309-556-1710 (please use cover sheet)

$57-59k, and based on experience

The final candidate will pass a pre-employment background investigation.

An overview of IWU benefits can be found here. Illinois Wesleyan University does not sponsor work visas at the time of hire or anytime during employment for this position. All persons hired will be required to verify identity and eligibility to work in the United States and maintain work authorization throughout the employment term.

Illinois Wesleyan University is committed to recruiting, supporting, and fostering a community that values a wide range of perspectives and backgrounds among our outstanding faculty, staff, and students. We seek candidates who have a demonstrated commitment to contributing to and enhancing our community in these areas. Illinois Wesleyan University is an EEO Employer. Illinois Wesleyan University’s sexual misconduct policy may be accessed at https://www.iwu.edu/title-ix/sexual-misconduct-policy.html. Illinois Wesleyan University is an equal opportunity employer dedicated to promoting excellence through a variety of viewpoints.