What are the responsibilities and job description for the Assistant Director for Transfer Recruitment and Advising position at Inside Higher Ed?
Responsibilities and Duties
Recruitment, Marketing, & Outreach
Qualifications And Skills
Required Qualifications:
Primary Location: Bel Air Campus
Job Posting: May 26, 2026
Recruitment, Marketing, & Outreach
- Develop and execute recruitment strategies to support transfer enrollment from Cecil and Harford counties
- Represent TUNE and Towson University at community colleges, and community-based events, both in-person and virtual
- Build and maintain relationships with community college advisors, and local organizations
- Provide pre-enrollment advising to prospective students and families, including guidance on admissions requirements, academic preparation, and TUNE program pathways
- Conduct individual appointments, group sessions, and informational presentations
- Utilize enrollment data and regional trends to inform outreach, engagement, and yield strategies.
- Utilize Slate and Peoplesoft to manage prospective student engagement, including tracking inquiries, applications, and communications; execute targeted outreach campaigns and analyze data to inform recruitment and yield strategies.
- Collaborate with University Admissions to align territory management, messaging, and recruitment efforts.
- Provide additional support for freshmen recruitment at Cecil and Harford high schools.
- Contribute to TUNE social media platforms and web pages.
- Serve as a pre-transfer advisor, providing guidance on degree requirements, course selection, and academic planning for students from the TUNE region.
- Assist with onboarding, course registration, and transition to Towson University
- Collaborate with academic departments and program coordinators to ensure alignment with curriculum and degree pathways
- Provide advising support for students exploring major changes, academic challenges, or progression concerns
- Partner with University Admissions to support application review, admissions processes, and student progression through the pipeline
- Maintain knowledge of admissions requirements, curriculum pathways, and articulation agreements and ensure alignment between advising guidance and admissions policies.
- Create and update academic program guides based on existing articulation agreements.
- Serve as a liaison between TUNE, University Admissions, academic departments, and regional partners in Cecil and Harford counties
- Support the development of community college pipelines to TUNE programs
- Collaborate with faculty and program coordinators to align recruitment, advising, and student success efforts
- Assist in planning and execution of regional and campus-based recruitment and yield events at both TUNE campus and Towson University’s main campus.
- Complete general admissions duties including, but not limited to, customer service, applicant processing, holistic review, on-campus events, special projects, campus committees, and any other duties as assigned as needed to meet the needs of enrollment and the goals of the university.
- May assist with training or mentoring student ambassadors or support staff
Qualifications And Skills
Required Qualifications:
- Bachelor’s degree with two years of experience in admissions, academic advising, and recruitment or a master’s degree.
- Must possess a valid driver’s license and ability to travel independently
- Demonstrates strong communication, presentation, and interpersonal skills
- Ability to analyze information and make informed decisions
- Ability to work independently and collaboratively across multiple units
- Experience in freshman and transfer recruitment and academic advising
- Experience with Student information systems (e.g. PeopleSoft, Student Success Collaborative, ImageNow)
- Experience utilizing platforms for tracking engagement and event RSVP’s (e.g. Slate, Microsoft Forms)
- Demonstrated experience leveraging tools for creating event flyers (e.g. Adobe, Canva) and social media platforms for engagement (e.g. Facebook, X, Instagram)
Primary Location: Bel Air Campus
Job Posting: May 26, 2026