Demo

Admissions Counselor

Inside Higher Ed
Harrisonburg, VA Full Time
POSTED ON 6/7/2026
AVAILABLE BEFORE 7/6/2026
Job Summary

Schedule: Regular, 12 mo., FT, M-F 8am-5pm

The Admissions Counselor will Assist the Director of Undergraduate Admissions & Recruitment through

all phases of the admissions process. The Admissions Counselor will work to promote the university,

assist students in the college admissions decision-making process. This position will also

represent the university at recruiting events and maintain a healthy and robust alumni network.

This position will require working outside of the normal business hours, during evenings and

weekends, frequently.

Duties/Responsibilities

  • Recruit students by developing alumni networks, visiting high schools and college admission

events, and initiating campaigns that produce inquiries and enrollment to the university.

  • Meet with prospective students and answer questions about the university, areas of study, and

opportunities for students.

  • Execute various communication methods to prospective students to engage them in the recruitment

and admissions process to generate interest and/or an application.

  • Maintains accurate documentation of students’ progress toward their goals and next steps in the

college admission process.

  • Collaborate with parents/guardians to assist students with educational and career

planning.

  • Collaborate with the Admissions Recruiting Coordinator on campus recruiting events.
  • Improve quality by evaluating, updating, and consistently reviewing processes.
  • Travel to high schools, technical schools, and community or junior colleges to promote the

university.

  • Give tours of the campus when the tour guides are not available.
  • Participate in the development of and provide feedback on prospective student recruitment

materials.

  • Utilize CRM to track outreach. Ensure completed prospect information is accurately entered in a

timely manner.

  • Generate, process, and maintain reports and develop and maintain tracking systems to review

prospect information and provide outreach.

  • Assist accepted students interpret and understand their financial aid award

documentation.

  • Perform additional duties as assigned.

Required Skills/Abilities

  • Demonstrated ability to work and communicate effectively and professionally with all

constituencies of a diverse community.

  • Demonstrated ability to take initiative.
  • The ability to build relationships that balance the multiple, varying, and sometimes conflicting

interests of diverse stakeholders.

  • Ability to effectively express ideas clearly in both written and verbal communications.
  • Proficiency in computer applications, specifically Microsoft Office.
  • Ability to interpret and analyze information for effective decision making.
  • Attention to detail to prepare reports, correspondence, administer tests, and coordinate

information.

  • Excellent problem-solving and conflict resolution skills, and the ability to deal effectively

with a variety of situations and constituents.

  • Excellent organizational skills and the ability to manage multiple projects

simultaneously.

  • Ability to maintain confidential information and materials.
  • Ability and willingness to frequently work evenings and weekends.

Education And Experience

Bachelor’s degree in related field, up to 3 years of experience in college recruitment. Experience

in a higher education environment is preferred.

Physical Requirements

While performing the duties of this job, the employee is regularly required to talk or hear. The

employee frequently is required to sit and use hands to finger, handle, or feel. The employee is

occasionally required to stand, walk, and climb or balance. The employee must occasionally lift

and/or move up to 10 pounds. Specific vision abilities required by this job include close vision.

The employee must occasionally travel to meetings and conferences off campus, which may include

some overnight travel.

Supervisory Responsibilities

No supervisory duties.

Salary.com Estimation for Admissions Counselor in Harrisonburg, VA
$42,013 to $52,451
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