Marketing and Communications Manager

Are you a strategic storyteller ready to amplify a movement? Do you thrive on transforming complex ideas into compelling narratives that drive real-world change?

InnovateEDU is searching for a Manager of Marketing and Communications to lead our dynamic team and shape the voice of an organization dedicated to catalyzing education transformation. This isn't just a marketing job; it's an opportunity to be at the heart of our mission, building a more equitable and inclusive future for all learners.

As a key member of our leadership team, you will be the architect of our brand, the conductor of our campaigns, and the champion of our story. We are a fast-charging organization, and we're looking for a leader who can not only keep pace but set it, masterfully juggling multiple workstreams while inspiring a team to produce exceptional, high-impact work.

This is a full-time, remote position. While we embrace the flexibility of virtual work, our team primarily collaborates during Eastern Standard Time (EST) business hours.

This role requires a leader who thrives on toggling between the strategic and the tactical. You will be responsible for architecting our long-term communications vision and leading the team's direction, but you must also be ready to roll up your sleeves and drive the hands-on execution. Your responsibilities will range from high-level planning to the critical, on-the-ground details of webinar preparation, event management, and day-to-day website oversight, ensuring our big-picture goals are flawlessly implemented.

About Us: The Mission That Drives You

InnovateEDU exists to bridge the critical gaps between data, policy, and practice in education. We are researchers, innovators, and advocates working to center the needs of the field and accelerate progress towards a radically different and equitable future for every student.

Your Mission: How You'll Make an Impact

As the Director of Marketing and Communications, you will orchestrate our narrative and engagement strategy from vision to execution. You will lead a talented team of two and be responsible for the following key areas:

Brand & Content Strategy:

• Serve as the master architect of the InnovateEDU brand, leading visioning and ensuring a powerful, consistent identity across all projects and platforms.
• Lead brainstorming and strategy sessions that spark creative, impactful marketing content and thought leadership by supporting project teams who have communication responsibility across deliverables and social media

Campaigns & Digital Engagement:

• Design and launch ambitious, multi-channel marketing campaigns that captivate our audience and drive meaningful engagement with our work.
• Master our MarTech stack (Salesforce, Pardot, Asana), transforming it into a finely tuned engine for automation, outreach, and impact tracking.
• Oversee the creation of stunning visual content—from graphics and websites to reports and resources—ensuring every deliverable reflects our standard of excellence.
• Optimize our digital footprint, enhancing website design and content to create a seamless and engaging user experience.

Media Relations & Thought Leadership:

• Forge powerful relationships with media outlets, securing placements that position our leaders at the forefront of the national education conversation.
• Identify and cultivate thought leadership opportunities, guiding our experts in crafting influential blogs, articles, and multimedia content (podcasts, videos).
• Champion a best-in-class webinar and event program, transforming our convenings into must-attend experiences.

Leadership & Operations:

• Lead, mentor, and inspire a high-performing marketing team, fostering a culture of creativity, collaboration, and continuous growth.
• Manage a team of external consultants to ensure project deliverables are completed on time and within budget.
• Collaborate with executive leadership on high-level strategic decisions, shaping the budget and direction of our communications efforts.
• Analyze marketing data to deliver insightful reports and forecasts, continuously evaluating and refining our strategies for maximum impact.

Who You Are: The Mindset and Skills of Our Ideal Candidate

You are more than a marketer; you are a builder and a believer.

• Mission-Driven: You are fueled by a deep commitment to closing the educational opportunity gap. You see your work as a vehicle for social change.
• A Master Conductor: You thrive in a fast-paced environment and effortlessly manage multiple project symphonies at once. Complexity and tight deadlines don't faze you; they energize you.
• An Optimistic Problem-Solver: You see challenges as opportunities and are skilled at organizing complex workstreams for seamless implementation. You are a "get it done" professional who operates with autonomy and produces exceptional results.
• A Collaborative Leader: You excel at inspiring teams and fostering productive relationships. You lead with empathy, are open to feedback, and bring your best self to work every day.
• Tech-Savvy Strategist: You have a proven track record of leveraging marketing technology not just for efficiency, but for creating sophisticated, data-driven engagement strategies.

What You'll Bring to the Team (Qualifications):

• A minimum of 3 years of dynamic experience in Marketing and Communications, with at least 1 year in a supervisory role where you've mentored and developed a team.
  
• Proven mastery of MarTech and productivity tools, especially Salesforce, Pardot, Canva and Asana.
• Demonstrated success in media relations, with a portfolio of secured placements and established media contacts.
• Exceptional creative vision and a keen eye for design, with experience producing high-quality reports, social media campaigns, and other visual assets.
• Outstanding interpersonal skills
• Experience or a strong interest in the K-12 education sector is highly preferred.
• Ability to lift 50 lbs for event setup and logistics.

Compensation & Benefits

We use a third-party service to determine a fair market rate for this role based on your skills, experience, and location.

The salary range for this position is $80,000 - $105,000 annually.

In addition, full-time employees receive a comprehensive benefits package, including paid vacation and sick leave, medical, dental, and vision insurance, a retirement plan, and more.

Ready to Join Us?

If you're ready to use your talents to drive national movements, we want to hear from you. Please upload your resume and answer the required questions. Applications will be reviewed on a rolling basis, so we encourage you to apply soon!

Salary : $80,000 - $105,000