What are the responsibilities and job description for the Field & Partnerships Marketing Manager position at Initialized Capital?
Austin, TX
Marketing /
Full-time Employee /
On-site
apply for this job
Why join us?
Handoff is the AI agent that runs a construction company. We help remodelers automate estimating, streamline operations, and win more work - backed by real-time cost data, intuitive design, and workflows that “speak contractor.” With over 10,000 monthly active users and $6B in annualized project volume already flowing through our platform, we’re becoming the trusted partner for the people who build our homes.
We are backed by $25M raised from Y Combinator, Initialized, and Greycroft. Our team is distributed across hubs in Austin, São Paulo, and Buenos Aires, and we are deeply focused on building intuitive, high-impact solutions that make a real difference for our users.
Field & Partnerships Marketing Manager at Handoff
In this role you'll run trade shows and owned events end-to-end, source and onboard strategic partners, and build co-marketing programs that connect Handoff to the contractors and companies that matter most. This role is ideal for someone who loves being on the ground, thinks in ROI, and thrives in scrappy environments where they wear multiple hats - and whose relationships turn into revenue.
What you'll do
apply for this job
Field & Partnerships Marketing Manager
Austin, TX
Marketing /
Full-time Employee /
On-site
apply for this job
Why join us?
Handoff is the AI agent that runs a construction company. We help remodelers automate estimating, streamline operations, and win more work - backed by real-time cost data, intuitive design, and workflows that “speak contractor.” With over 10,000 monthly active users and $6B in annualized project volume already flowing through our platform, we’re becoming the trusted partner for the people who build our homes.
We are backed by $25M raised from Y Combinator, Initialized, and Greycroft. Our team is distributed across hubs in Austin, São Paulo, and Buenos Aires, and we are deeply focused on building intuitive, high-impact solutions that make a real difference for our users.
Field & Partnerships Marketing Manager at Handoff
In this role you'll run trade shows and owned events end-to-end, source and onboard strategic partners, and build co-marketing programs that connect Handoff to the contractors and companies that matter most. This role is ideal for someone who loves being on the ground, thinks in ROI, and thrives in scrappy environments where they wear multiple hats - and whose relationships turn into revenue.
What you'll do
apply for this job
Marketing /
Full-time Employee /
On-site
apply for this job
Why join us?
Handoff is the AI agent that runs a construction company. We help remodelers automate estimating, streamline operations, and win more work - backed by real-time cost data, intuitive design, and workflows that “speak contractor.” With over 10,000 monthly active users and $6B in annualized project volume already flowing through our platform, we’re becoming the trusted partner for the people who build our homes.
We are backed by $25M raised from Y Combinator, Initialized, and Greycroft. Our team is distributed across hubs in Austin, São Paulo, and Buenos Aires, and we are deeply focused on building intuitive, high-impact solutions that make a real difference for our users.
Field & Partnerships Marketing Manager at Handoff
In this role you'll run trade shows and owned events end-to-end, source and onboard strategic partners, and build co-marketing programs that connect Handoff to the contractors and companies that matter most. This role is ideal for someone who loves being on the ground, thinks in ROI, and thrives in scrappy environments where they wear multiple hats - and whose relationships turn into revenue.
What you'll do
- Own field marketing strategy: trade shows, owned events (dinners, road trips, office events), and on-site execution from logistics to post-event follow-up
- Source and onboard new strategic partners through outbound outreach — associations, agencies, industry influencers, and complementary software companies
- Build and run co-marketing programs: joint events, webinars, referral flows, and co-branded content tied to pipeline goals
- Manage a portfolio of active partners end-to-end — relationship management, program execution, and results tracking
- Track and report on field ROI: cost-per-event, pipeline sourced, partner-attributed revenue, and conversion from field activity to booked demos
- Coordinate with Sales on account targeting before events and ensure clean, timely post-event follow-up
- Negotiate lightweight partnership agreements and manage onboarding for new partners
- Define and own the events and partnerships calendar — prioritize based on ROI potential and strategic fit
- Build repeatable playbooks for event execution and partner management
- Represent Handoff at industry events, trade shows, and partner meetings — travel ~50% of the time
- 4–6 years of experience in field marketing, partnerships, or a combined role
- Track record at smaller B2B SMB companies — you've worn multiple hats and thrived
- Proven experience owning trade shows or conferences end-to-end (logistics, sponsorships, speaker sessions, on-site)
- Partnership development experience: outbound sourcing, onboarding, co-marketing, and lightweight contract negotiation
- Revenue-anchored mindset — you connect field spend to pipeline and can speak ROI fluently
- Willing and able to travel ~50%
- Relationship-first instinct — you build trust quickly, follow through, and maintain relationships over time
- Comfortable managing 5 active partners simultaneously without things falling through the cracks
- Bonus: construction, home services, or skilled trades background — existing partner relationships are transferable
- Bonus: experience running referral programs, take-rate agreements, or association partnerships
- Competitive Salary Equity
- Unlimited Paid Time Off (PTO)
- 401(k)
- Medical, Dental & Vision Insurance
- Life & Disability Insurance
- Flexible Spending Account (FSA)
- Dependent Care FSA (DC FSA)
- Relocation Allowance
- Top-Notch Equipment
- Team Offsites Around the World!
apply for this job
Field & Partnerships Marketing Manager
Austin, TX
Marketing /
Full-time Employee /
On-site
apply for this job
Why join us?
Handoff is the AI agent that runs a construction company. We help remodelers automate estimating, streamline operations, and win more work - backed by real-time cost data, intuitive design, and workflows that “speak contractor.” With over 10,000 monthly active users and $6B in annualized project volume already flowing through our platform, we’re becoming the trusted partner for the people who build our homes.
We are backed by $25M raised from Y Combinator, Initialized, and Greycroft. Our team is distributed across hubs in Austin, São Paulo, and Buenos Aires, and we are deeply focused on building intuitive, high-impact solutions that make a real difference for our users.
Field & Partnerships Marketing Manager at Handoff
In this role you'll run trade shows and owned events end-to-end, source and onboard strategic partners, and build co-marketing programs that connect Handoff to the contractors and companies that matter most. This role is ideal for someone who loves being on the ground, thinks in ROI, and thrives in scrappy environments where they wear multiple hats - and whose relationships turn into revenue.
What you'll do
- Own field marketing strategy: trade shows, owned events (dinners, road trips, office events), and on-site execution from logistics to post-event follow-up
- Source and onboard new strategic partners through outbound outreach — associations, agencies, industry influencers, and complementary software companies
- Build and run co-marketing programs: joint events, webinars, referral flows, and co-branded content tied to pipeline goals
- Manage a portfolio of active partners end-to-end — relationship management, program execution, and results tracking
- Track and report on field ROI: cost-per-event, pipeline sourced, partner-attributed revenue, and conversion from field activity to booked demos
- Coordinate with Sales on account targeting before events and ensure clean, timely post-event follow-up
- Negotiate lightweight partnership agreements and manage onboarding for new partners
- Define and own the events and partnerships calendar — prioritize based on ROI potential and strategic fit
- Build repeatable playbooks for event execution and partner management
- Represent Handoff at industry events, trade shows, and partner meetings — travel ~50% of the time
- 4–6 years of experience in field marketing, partnerships, or a combined role
- Track record at smaller B2B SMB companies — you've worn multiple hats and thrived
- Proven experience owning trade shows or conferences end-to-end (logistics, sponsorships, speaker sessions, on-site)
- Partnership development experience: outbound sourcing, onboarding, co-marketing, and lightweight contract negotiation
- Revenue-anchored mindset — you connect field spend to pipeline and can speak ROI fluently
- Willing and able to travel ~50%
- Relationship-first instinct — you build trust quickly, follow through, and maintain relationships over time
- Comfortable managing 5 active partners simultaneously without things falling through the cracks
- Bonus: construction, home services, or skilled trades background — existing partner relationships are transferable
- Bonus: experience running referral programs, take-rate agreements, or association partnerships
- Competitive Salary Equity
- Unlimited Paid Time Off (PTO)
- 401(k)
- Medical, Dental & Vision Insurance
- Life & Disability Insurance
- Flexible Spending Account (FSA)
- Dependent Care FSA (DC FSA)
- Relocation Allowance
- Top-Notch Equipment
- Team Offsites Around the World!
apply for this job
Salary : $6