Senior Analyst

Job Title: Senior Analyst, Marketing Analytics

Location: Hybrid (New Hope, PA)

Experience Level: 3 Years

About Addressable Health

Addressable Health is a new generation of precision media agency – purpose built to deliver zero waste media using an omnichannel orchestration platform.

We are designed for life science brands who demand better media strategy, planning, and delivery than legacy media agencies can deliver.

• We use proprietary data and advanced technology to reach the right audience at the right time, driving impactful results and minimizing wasted media spend.
• Our media strategy and planning are powered by millions of data points gathered from thousands of digital omnichannel campaigns.
• We seamlessly translate brand strategy into media execution, delivering campaigns that align directly with brand business goals.
• Our omnichannel platform breaks down traditional silos—like data, CRM, analytics, and media—enabling fully integrated and coordinated campaigns.

Addressable Health: Relentless Precision. Meaningful Outcomes.

About the Role:

The Analytics Manager will be responsible for analyzing multiple data sources to measure omnichannel marketing campaign performance and providing actionable business insights for clients. This role will also support the Media and Data Engineering teams in the data ingestion and QA process.

This position reports to the Director, Marketing Analytics.

Key Responsibilities:

• Ensure the accuracy and integrity of internal and third-party data sources that support the custom measurement platform, while maintaining alignment with project timelines and deadlines.
• Analyze and synthesize data to evaluate program effectiveness for various audiences (e.g., healthcare professionals, patients) and identify optimization opportunities.
• Build analytics processes and tools to improve efficiency and decrease errors in data ingestion and synthesis.
• Collaborate with Media and Strategy teams to develop insights-driven recommendations for client deliverables.
• Support new business initiatives by contributing to case studies, presenting key findings, and summarizing previous successes.
• Build and maintain strong relationships with internal teams (Media, Data Engineering, Account, Strategy) and external stakeholders (clients, partner agencies, consulting groups) through clear communication and timely data deliverables.

Qualifications:

Key Characteristics:

• Analytical mindset, able to interpret data and provide clear, actionable insights.
• Ability to work collaboratively in a fast-paced, client-focused agency setting.
• Excellent communication and organizational skills, with the ability to manage multiple deliverables and tight deadlines.
• Proactive and entrepreneurial – a troubleshooter & problem solver

Experience:

• Bachelor’s Degree in Business, Marketing, Data Analytics, or a related field.
• 3 years of experience in data/analytics consulting, quantitative marketing, or media data analysis.
• Proven experience working with media data.
• Experience in healthcare, pharmaceuticals, or life sciences is preferred but not required.

If you’re passionate about turning data into actionable insights and want to make an impact in the healthcare marketing space, we encourage you to apply.

Addressable Health, an Omnicom Health Group agency, is committed to hiring and developing exceptional talent. We agree that talent is equally distributed, and we’re focused on developing diverse teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you.

EQUAL OPPORTUNITY:

Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidate’s merit and qualification. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.