Brand Communications Manager (Bilingual)

Main Purpose

The main purpose of the Brand Communications Manager is to build, grow, and maintain the Indeed Flex brand through social media, PR, and effective communication. You will provide the direction and tactical implementation of discovering relevant conversations and engaging with users on social media to grow the Flexer community. This role will execute activities and projects to improve visibility and increase brand awareness through PR, videos, influencer marketing, SEO, and other formats/channels.

This is an in-office role in Austin, TX (Domain), five days per week, with the option to work from home on Thursdays.

Bilingual (proficient in Spanish and English) strongly preferred.

Requirements

• 3-5 years of progressive experience leading and executing successful strategies in brand communications, social media marketing, and/or digital marketing.
• Experience utilizing AI in content creation.
• Social media community management; Proven experience managing online communities and social engagement.
• Skilled in building a bold, human brand that connects emotionally and authentically with diverse audiences (e.g., temporary workers and businesses).
• Deep expertise in PR and media relations, with the ability to translate complex product offerings into compelling communications and brand stories that resonate externally.
• Proven experience in brand marketing, communications, or content strategy, ideally gained within a fast-paced, high-growth or technology-driven environment.
• Demonstrated proficiency in social media marketing and leveraging influencer partnerships to maximize reach and engagement.
• Strongly preferred bilingual (proficient in Spanish and English).

Skills & Competencies

• Ability to create engaging, on-brand content across diverse formats (e.g., web, social, email) with meticulous attention to detail.
• Possess a strong ability to craft compelling brand narratives with a strategic mindset focused on achieving business objectives.
• Highly skilled in utilizing key digital platforms, including CMS (Content Management Systems), social media platforms (Meta, TikTok, LinkedIn, YouTube).
• Experience managing and influencing multiple stakeholders across different functions and geographic regions.
• Superior organizational skills with a demonstrated ability to effectively manage multiple projects simultaneously and thrive under tight deadlines.
• Possess strong commercial awareness and the confidence to represent and advocate for the brand in high-level, cross-functional initiatives.

Responsibilities & Duties

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential responsibilities and duties of the position.

• Brand Strategy & Governance: Partner with the Head of Brand to establish, evolve, and strictly govern the Indeed Flex brand voice and core messaging across the UK and US markets.
• Communications Execution: Execute and own the Brand Communications strategy, including planning, reporting, and hands-on delivery.
• Omnichannel Content Curation: Develop and curate compelling, audience-specific content (video, newsletters, lifecycle comms) for diverse channels.
• Distribution & Amplification: Execute content delivery across social media, user communities, PR, CRM, SEO/SEM, and paid media.
• Social Media Growth: Build and aggressively grow the Indeed Flex social media presence and following through impactful, engaging messaging.
• Campaign Leadership: Lead the collaboration on integrated marketing campaigns, brand activations, and public relations initiatives that reinforce market position.
• Performance Optimization: Conduct rigorous A/B testing and experimentation across communications to drive engagement, focusing on increasing clicks and conversions.
• Cross-Functional Messaging: Collaborate with Product, Operations, and Sales to translate business insights into powerful, market-relevant messaging.
• Website & CMS Management: Support the maintenance and updating of the company website and landing pages using various Content Management Systems.
• Agency Management: Effectively manage and direct external agencies, vendors, and freelancers to ensure high-quality, on-time project delivery.

Benefits

• $70,000 to $90,000 annual salary
• Medical, Dental, Vision, and 401K
• Performance-based bonus totaling 8% of annual salary
• Access to Company & Employee Benefits
• 25 days PTO (prorated) Birthday Off
• 8 Paid Holidays
• Duvet days (½ day off every quarter)
• Volunteer days

Work Environment

This job operates in a professional office environment. This role routinely uses standard office equipment to complete daily responsibilities and duties. If working in a remote office environment, a clean, designated workspace must be kept in a safe condition, free from hazards to both the employee and the equipment. Remote office positions also require reliable, high-speed internet.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to stand; walk; use hands to finger, handle or feel; and reach with hands and arms. The employee is required to sit or stand at a desk indoors for most of the day; and is occasionally required to climb or balance; and stoop, kneel, crouch or crawl. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and the ability to adjust focus.

Position Type / Expected Hours of Work

Full-Time Position. Hours are Monday - Friday, regular business hours. Occasional evening and weekend work may be required as job duties demand.

Travel

This position requires minimal travel, less than 10% of the time. Most travel is outside of the local area and will require overnight accommodations.

All travel is subject to the Indeed Flex travel policy and will be recompensed per the policy. It is the responsibility of the employee to understand and abide by the Indeed Flex Travel Policy in order to receive appropriate expense reimbursements.

AAP/EEO Statement

We’re an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

Other Duties

Please note, this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time, with or without notice.