What are the responsibilities and job description for the National Account Manager, Kroger & Albertsons position at INCPG?
Job Title: Senior Trade Marketing Lead - Kroger & Albertsons Account
Location: Cincinnati, OH or Remote
Overview: As a Senior Trade Marketing Lead overseeing the Kroger & Albertsons account, you will play a pivotal role in providing analytical support and developing sales and trade strategy to achieve segment growth and financial targets. This position is a unique blend of National Account Sales, Trade Fund Management, Category Insight, Category Management, Shopper Marketing and Data Analytics, requiring strong cross-functional competency.
Key Responsibilities:
-
Account Management:
- Lead and manage the Kroger & Albertsons account, developing and nurturing strong relationships with key stakeholders.
- Drive collaborative efforts to achieve growth and financial targets.
-
Trade Marketing and Sales Strategy:
- Develop and implement trade marketing and sales strategies aligned with overall business objectives.
- Utilize data analytics to identify opportunities, trends, and areas for improvement.
-
Cross-Functional Collaboration:
- Work closely with Sales, Shopper Marketing, Consumer Insights, and Category Management teams to ensure coordinated efforts and holistic strategies.
- Provide leadership and guidance in a cross-functional environment.
-
Experience with Kroger & Albertsons:
- Utilize your expertise and experience with Kroger and/or Albertsons to tailor strategies to the unique dynamics of these accounts.
- Leverage understanding of 84.51 to enhance data-driven decision-making.
-
Sales & Trade Finance:
- Demonstrate proficiency in sales and trade finance to develop and manage budgets effectively.
- Provide financial insights and recommendations to optimize trade investments.
-
National Account Strategy:
- Be a self-starter capable of developing and executing national account finance and sales strategies.
- Drive initiatives to enhance market share and profitability.
Qualifications and Skills:
- Bachelor's degree in Business, Marketing, or a related field (MBA is a plus).
- years of experience in trade marketing, sales, and account management, with a focus on Kroger and/or Albertsons.
- Proven success in developing and implementing trade marketing and sales strategies.
- Experience with 84.51 data analytics platform.
- Strong analytical skills and proficiency in sales and trade finance.
- Self-motivated with the ability to drive national account strategy and execution.