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Sr. Manager, Loyalty & Rewards

iHerb
Irvine, CA Full Time
POSTED ON 11/23/2025
AVAILABLE BEFORE 2/21/2026
Targeted Compensation Range: $135,000- $165,000

Job Summary

The Sr Manager, Loyalty & Rewards is responsible for leading the strategy and execution of iHerb’s Rewards program. The role will work with executive stakeholders to develop and optimize a world class loyalty platform, and collaborate with cross-functional resources.

Job Expectations

  • Own the Rewards program with proposing a multi-year loyalty strategy and roadmap with financial impacts and guardrails.
  • Define the high value actions for loyalty across acquisition, retention, and reactivation that drive LTV.
  • Lead iHerb Rewards marketing initiatives, working with cross-functional teams to design, build, and optimize reward programs.
  • Model and continuously fine-tune program costs, incremental revenue, and overall program return.
  • Collaborate internally with marketing, technology, product, legal, accounting and more teams to define features and data requirements of both campaigns and program enhancements.
  • Ensure ongoing legal and SOX compliance, documenting policies and processes for audit purposes.
  • Work agilely across both our internal proprietary Rewards platform as well as external solutions to create a best-in-class experience for our customers.

Knowledge, Skills And Abilities

  • Strong communication skills: listening, verbal, and written
  • Proven cross functional team leader with the ability to effectively interact and present at all levels, including Senior Management and Executive level.
  • Must be able to motivate, develop, and direct teams from across the world
  • Highly proficient in web/digital analytics

Experience Requirements

  • 5 years of marketing experience in areas including loyalty/rewards, CRM, email/push, customer segmentation, and promotions in a fast paced B2C environment
  • Experience in leading design and execution of programs across multiple communication channels including direct mail, email, push, and web
  • Experienced with marketing automation platforms and technology (Tableau, Braze, Simon Data, etc)
  • Ecommerce or VMS industry experience a strong plus
  • Google Sheets / Excel experience needed
  • Asana, Confluence, Jira experience preferred

The anticipated pay scale for this position can be found below, however the pay range applicable to you may vary by geographic location based on where the job is located or where you work. The final pay offered to a successful candidate will be dependent on several factors that may include but are not limited to the type and years of experience within the job, the type of years and experience within the industry, education, etc. iHerb, LLC is a multi-state employer and this pay scale may not reflect positions that work in other states or locations.

Employees (and their families) that meet eligibility criteria as outlined in applicable plan documents are eligible to participate in our medical, dental, vision, and basic life insurance programs and may enroll in our company’s 401(k) plan. Employees will also be eligible for Time Off and Paid Sick Leave pursuant to the company’s policies. Employees will enjoy paid holidays throughout the calendar year. Eligibility requirements for these benefits will be controlled by applicable plan documents.

Hired applicant may be awarded Restrict Stock Units and receive annual bonuses pursuant to eligibility and performance criteria defined in the respective plan documents and policies.

For more information on iHerb benefits, visit us at iHerbBenefits.com.

Anticipated Pay Scale

$115,850—$184,307 USD

Staffing Agency Submission Notice

iHerb does not accept unsolicited 3rd party ("Agency") candidates. If you are an Agency, please send any requests to be considered as a supplier in our Vendor Management System to staffingvendors@iherb.com. Do not contact iHerb employees directly. If requested to work on a role, any Agency candidates would be presented through the internal recruiting organization.

About IHerb

iHerb is on a mission to make health and wellness accessible to all. We offer Earth’s best-curated selection of health and wellness products, at the best possible value, delivered with the most convenient experience.

We’re the world’s largest eCommerce platform dedicated to vitamins, minerals, and supplements, and other health and wellness products. For more than 25 years, we’ve been making it simple for people all over the world to purchase the highest quality products. From supplements to skincare to grocery items, we ship over 50,000 products, from over 1,800 brands direct to our customers in 180 countries.

Our vision is to become the #1 destination for health and wellness across the world.

With a Passion For Wellness And a Mind For Innovative Solutions, IHerb Team Members Share a Vision For a Healthier World That Drives Them Each Day. Our 5 Shared Values Unite Our Global Team

Focus on the Customer

  • Empower Our People
  • Be Entrepreneurial & Pivot Quickly
  • Embrace Diversity & Inclusion
  • Strive for Simplicity

IHerb Benefits

At iHerb, we are dedicated to offering programs designed to help our employees and their families stay healthy, live well, and plan for their financial future. Built on a strong foundation, our programs provide options and upgrades with flexibility, protection, and security in mind. For the comprehensive benefits list, visit www.iHerbBenefits.com. For our international team members, you may be eligible for benefits depending on the country where you are employed. The Talent Acquisition Partner/local HR representative will go over the benefits you are eligible for.

iHerb is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status. iHerb provides equal employment opportunities to all applicants for employment and prohibits discrimination and harassment.

Salary : $115,850 - $184,307

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