What are the responsibilities and job description for the Public Relations Associate - Energy, Clean Tech & Industrials position at ICR?
PR Associate – Energy, Clean Tech & Industrials
Job Location: NYC, Norwalk, CT
ICR is a leading strategic communications and advisory firm that partners with public and private companies to enhance long-term enterprise value and corporate reputation. The firm’s highly differentiated service model, which pairs capital markets veterans with senior communications professionals, brings deep industry knowledge and strong media and investor relationships to execute strategic communications and advisory programs and manage complex transactions for hundreds of clients across more than 20 sectors. With more than 350 team members, ICR is one of the largest and most experienced independent communications and advisory firms, maintaining offices in New York, Connecticut, Boston, Baltimore, San Jose, London, and Beijing.
ICR’s rapidly growing Energy, Clean Tech and Industrials team is seeking an Associate to work closely with account teams to provide superior support for an exciting range of public and private energy, clean technology, and industrial clients. The Associate will work with leading companies across these sectors to communicate how they are helping to solve the world’s most consequential energy and industrial challenges. Clients span renewable and traditional energy, nuclear energy, battery technology, energy storage, critical minerals, advanced manufacturing, AI infrastructure, aerospace & defense, and industrial technology sectors.
This Associate is responsible for helping teams drive the tactical execution of strategic communications plans and programs to exceed client expectations. The ideal candidate is self-motivated with a passion for storytelling and media relations, can excel in a team environment where management and junior staff collectively roll up their sleeves to do the work aimed at achieving outstanding results, has strong skills in critical thinking and organization, effective team collaboration and management capabilities, the ability to plan and strategize at a high level, attention to detail, experience in professional client relationship management, outgoing entrepreneurial energy, strong decision making and analytical skills, effective written and verbal communication skills, the ability to think strategically and creatively, excellent ability to prioritize tasks in a fast-paced environment and manage them in an orderly manner, and a willingness to roll up his/her sleeves to do the work aimed at achieving outstanding results.
Responsibilities:
- Support day-to-day media relations efforts, including researching reporters, building targeted media lists, monitoring coverage, drafting pitches, and assisting in proactive outreach.
- Prepare materials for client media opportunities, including briefing books, messaging, and talking points, and reporter/outlet backgrounders.
- Draft, edit and proofread core communications materials such as press releases, media pitches, fact sheets, social media copy, and client updates.
- Conduct industry, market and competitor research across the energy, clean tech and industrials landscape to inform messaging, thought leadership and client strategies.
- Monitor and summarize relevant news cycles and client-specific issues to support real-time awareness, client updates and media targeting.
- Assist with content development for digital channels, including drafting social posts, supporting LinkedIn strategies and monitoring engagement metrics.
- Track media results and compile performance and media coverage reports, analyzing coverage topics and themes, sentiment, and message pull-through.
- Manage organizational tasks such as maintaining editorial calendars, tracking announcements, and ensuring accurate documentation across account teams.
- Coordinate logistics across client programs, including scheduling, meeting follow-up, project timelines and supporting team workflows.
- Collaborate with senior team members to help execute integrated communications programs spanning media relations, investor relations, financial communications, transaction communications, corporate positioning, thought leadership, and issues management.
- Support new business pitches and business development efforts by contributing research, preparing pitch materials, drafting case studies, and helping develop presentation content.
Qualifications:
- 0-2 years of relevant agency or client-side PR experience
- Excellent writing, verbal, and presentation skills
- Excellent organizational and planning skills; able to work quickly under pressure, handling and prioritizing multiple assignments
- Ability to manage tasks, times, and meet weekly/monthly KPIs
- Exceptional attention to detail and deadlines
- Understanding of and/or interest in energy, clean technology and industrial sector trends and evolving PR landscape
- Previous experience working with energy, clean technology, and industrial companies a plus
- B.S/B.A. required with concentration in public relations, marketing, business communications or related field preferred
Salary : $70,000 - $75,000