What are the responsibilities and job description for the Director of Brand Growth position at Icon Group International?
About the Role
This role is ICON's "growth engine," overseeing influencer outreach, brand collaborations, public visibility, and social expression.
What You'll Do
- Lead viral growth projects for TikTok, IG, Youtube
- Build social presence, aesthetics, and engagement strategy
- Coordinate collaborations with influencers creators
- Manage brand growth analytics
- Assist with scouting exposure talent visibility
Qualifications
- 2-5 years of digital growth/creator industry experience
- Strong social platform knowledge
- Expertise in virality triggers
Hybrid Work
- Weekly strategy session in-office
Payroll & Protection Notes
- Payroll begins after 30 days
- Payroll paid monthly
- 90-day probation period standard
- Benefits eligible after 90 days
- All approved work expenses reimbursed