Membership & Engagement Manager

Company: Kansas Soybean Association
Job Title: Membership & Engagement Manager
Job Classification: Full-Time; Non-Exempt
Reporting Relationship: Administrator & CEO
Location: Kansas Soybean Association Office, Topeka KS
Salary: $24.04-$28.85/hour 

Primary Accountability:

The Membership & Engagement Manager works alongside the Communications Manager to develop and implement all Kansas Soybean Association and Kansas Soybean Commission communication and outreach programs, with a specific focus on communicating to KSA members through new and existing channels. They lead the association’s member recruitment, retention, and engagement efforts. They manage the Kansas Soybean brand and the programs that serve as the primary avenue for sharing Association membership return on investment and soybean checkoff success back to the farmers of Kansas.

Major Duties Include:

• Manages the bi-monthly KSA member newsletter Straight Rows, leading the process and executing the final product to showcase key priorities to members.
• Leads development and execution of a comprehensive social media outreach strategy for both KSA and KSC.
• Develops and implements a digital membership communications strategy to activate grassroots efforts and shares KSA successes with members on a timely basis.
• Leads member engagement strategy development and serves as the staff liaison to the KSA membership committee.
• Manages KSA’s membership database, signups, and renewals and assists members with the process as needed. Track and analyze membership metrics, renewal rates, and engagement data to guide recruitment efforts.
• Plan and coordinate member-facing events, such as farmer socials, workshops, and/or member content webinars.
• Develops and maintains KSA membership and corporate partner marketing materials and provides primary support to the CEO for KSA’s corporate relations program.
• Leads communication on KSA and American Soybean Association legislative successes, issues, and initiatives working with ASA communications on mutual issues.
• Supports communications of KSC and United Soybean Board checkoff successes, issues and initiatives working with USB communications on mutual issues.
• Collaborates with the Communications Manager to develop and execute a comprehensive communications program plan and key deliverables as approved by the board and with direction from the CEO.
• Write, edit, and proofread newsletters, annual reports, blog posts, press releases, impact stories, speeches, public statements, talking points, and web copy for KSA and KSC activities as needed.
• Provides KSA and KSC website maintenance and content support as needed.
• Participates in and supports KSA and KSC board meetings.
• Performs other duties as assigned.

Qualifications:

• BS or BA degree or equivalent work experience in journalism, communication, marketing or public relations.
• One (1) year of experience or more, in a related role, preferred.
• Highly motivated, organized, accurate and detail oriented with strong oral and written communication skills.
• General knowledge of agriculture with an emphasis on soybeans a plus.
• Demonstrated experience working with publications software including foundational knowledge of Adobe programs, including Premiere, Illustrator and InDesign.
• Good public relations skills, with evidence of ability to work and communicate with people to ensure effective internal and external relationships.
• Evidence of photography skills.
• Available to work evenings and weekends as job requires.
• Available to travel in Kansas and U.S. Furnish own vehicle for reimbursement of expenses at established federal mileage rate.
• Demonstrated ability to manage multiple projects and programs at the same time.

Physical Demands:

• Frequently required to sit, stand, walk, use hands handle or feel, reach with hands and arms, climb or balance, stoop, kneel, crouch, crawl, talk and hear.
• Frequently lifts and/or moves up to ten (10) pounds and occasionally lifts and/or move up to twenty-five (25) pounds.
• Using hands and arms in handling, installing, positioning, and moving and manipulating materials

Work Environment:

• Professional and deadline-oriented in-office environment with opportunity for some travel and reasonable schedule flexibility. The noise level in-office is typically low to moderate.

Additional duties and responsibilities may be added to this job description at any time. The job description does not state or imply that these are the only activities to be performed by the employee holding this position. Employees are required to follow any other job-related instructions and to perform any other job-related responsibilities as requested by their supervisor.