Sr. Growth Manager, Lifecycle

Hover is making the homeowner journey easy, transparent and fun. Starting with the home improvement industry, we’re answering age-old questions like, “What is it going to look like?” and “What is it going to cost?”, by helping homeowners and pros visualize what’s possible with Artificial Intelligence (AI) and interactive 3D property models. Homeowners, contractors, and insurance professionals all use Hover to get fully measured, accurate, and interactive models of any property—in a matter of minutes, and with just a few snaps of a smartphone camera.

Join a team that is rooted in challenging the status quo, persistence, and dedicated to serving our employees, customers, and communities. With key investors, including Google Ventures and Menlo Ventures and leading insurance carriers such as Travelers, State Farm, and Nationwide, Hover is committed to changing the world, one home at a time. At Hover, we believe there is strength in diversity and are fostering an inclusive and diverse culture by hiring qualified, talented people from a wide variety of backgrounds.

About The Position

We’re on a mission to help customers fall in love with Hover — and stay in love. As our Senior Lifecycle Growth Manager, you’ll help build the foundation for how we communicate with our customers — from the very first touchpoint through long-term engagement. You’ll design programs that turn curious signups into loyal users, crafting experiences that are timely, personal, and genuinely helpful.

We’re at the start of our lifecycle journey, which means you’ll have a rare opportunity to shape the entire system — deciding how we use channels like email, SMS, push, in-app, and product tour to guide customers toward success.

If you love blending creativity with data, testing ideas fast, and building something new from the ground up, this role is for you.

You will contribute by

• Build and grow our engagement engine. You’ll design and run multi-channel campaigns that help customers get started, find value, and keep coming back — starting with Braze and evolving as we scale.
• Test, learn, repeat. From onboarding flows to reactivation nudges, you’ll experiment your way to what works — turning insights into smarter experiences across the customer journey.
• Write for impact. You’ll craft simple, motivating messages that help people take the next step — whether it’s an email, SMS, push, or product tour.
• Make every touchpoint smarter. You’ll use AI and automation to personalize content and timing, so customers hear from us in ways that actually feel helpful.
• Own the details. You’ll handle setup, QA, deployment, and reporting in Braze — and build better systems so we can move faster and launch more confidently.
• Collaborate and connect. You’ll work closely with Growth, Product, Marketing, and Design to bring ideas to life, and with Data and Engineering to make sure our targeting and personalization run on the right signals.
  
  
  

Your background includes

• 8 years in lifecycle or growth within a high-growth SaaS or consumer tech company.
• Hands-on experience with Braze (or similar platforms like Iterable or Customer.io), building automated, multi-channel campaigns from scratch.
• A strong grasp of behavioral triggers, segmentation, and personalization tactics.
• Comfort with data — you can build and QA segments, read dashboards, and spot opportunities in the funnel.
• A bias for action — you test, learn, and iterate fast to drive measurable impact.
• Empathy and craft in communication. You know how to write lifecycle messages that feel personal.
• A builder’s mindset — you get energy from designing systems and processes where none exist yet.
• Curiosity about how AI and automation can make engagement smarter and more human.
  
  
  

Why this role matters

Hover is at the beginning of building a world-class lifecycle program — and you’ll help define what that looks like. You’ll have the freedom to experiment, the tools to build, and the support to scale your ideas into systems that shape how millions of users experience Hover.

Benefits

• Compensation - Competitive salary and meaningful equity in a fast-growing company
• Healthcare - Comprehensive medical, dental, and vision coverage for you and dependents
• Paid Time Off - Unlimited and flexible vacation policy
• Paid Family Leave - We support work/life balance and offer generous paid parental and new child bonding leave
• Mandatory Self-Care Days - A day set aside each month to allow employees to recharge
• Remote Wellbeing Resources - We provide recurring fitness classes, meditation/ mindfulness tools, virtual therapy, and family planning assistance
• Learning - We encourage continued education and will help cover the cost of management training, conferences, workshops, or certifications
  
  
  

Hybrid roles at Hover

Hover has Hubs in San Francisco and New York City, where we expect that all employees living within a 50-mile radius of our offices will come into their local Hover office at least three times a week to build rapport and foster organic connection. At this time, Hover is not considering fully remote roles.

The US base salary range for this full-time position is $156,000 - $192,000 annually. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all applicable US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.