Social Media and Marketing Manager

About us

House of Oomph Brands is a multi-brand beauty and wellness company on the Seacoast. We run Oomph Salon, Ash Alchemy Spa, The Annex Salon...plus a growing roster of product and personal brands. We're not a generic luxury brand- we're personality-forward, down-to-earth, and built by people who actually do this work for a living. We're looking for someone to own our entire social and content presence and help us continue to grow our brands.

The role

This is full ownership of social media, content marketing, and online reputation across three main brands: Oomph Salon, Ash Alchemy Spa, and our founder's personal brand PLUS room to grow our extension of brands. You'll set the strategy and execute it — planning the calendar, shooting and editing content in our spaces, posting, engaging with our community, managing our Google presence, and running email campaigns. You'll work directly with the owner and both location managers.

This is a hands-on creative AND strategic role. If you want to plan campaigns but not pick up a camera, this isn't the fit. If you love doing both, keep reading.

What you'll own

• Social media strategy across all suitable platforms (Instagram, TikTok, Facebook, and more....some may not be required due to the nature of that brand)
• Content creation — shooting and editing reels, photos, and video on-site (All businesses are located in the same building)
• Content calendar planning and management across all brands
• Daily posting and community management (comments, DMs, engagement)
• Google Business Profile management — posting photos and updates, keeping listings accurate, and using it as a growth channel
• Online reputation management — responding to reviews across Google, Yelp, and other platforms in our brand voice, and flagging issues that need owner attention
• Email marketing campaigns and newsletters
• Promotional and seasonal campaign rollouts
• Influencer and local collaboration partnerships
• Photography/videography coordination for larger shoots
• Tracking what's working and adjusting — you'll own the numbers, not just the posts
• Lead management from internal software system

You're a great fit if you

• Have 2 years running social media for a brand or business (beauty/wellness a big plus)
• Can independently shoot and edit short-form video that looks current and on-brand
• Write well — captions, emails, review responses, and copy that sound like a real person, not a corporate account
• Are organized enough to juggle multiple brands without dropping the ball
• Understand the difference between posting and marketing — you think about growth, conversion, and retention
• Can handle reviews and feedback with professionalism and a level head, including the occasional unhappy one
• Are comfortable working on-site in Portsmouth and being present in our spaces to capture content

Bonus points

• Experience in the beauty, salon, spa, or wellness industry
• Google Business Profile or local SEO experience
• Email marketing experience
• Basic graphic design (Canva, Adobe)
• A portfolio or handles you can show us

Details

• Full-time, on-site in Portsmouth, NH
• PTO, life insurance, IRA with employer match, travel opportunities
• Compensation includes base salary plus performance bonuses (details discussed in interview)
• Reports directly to the owner

To apply

Send your resume and either a portfolio or links to social accounts you've managed. We want to see your work.

Pay: $45,000.00 - $65,000.00 per year

Benefits:

• 401(k) matching
• Life insurance
• Paid time off
• Retirement plan

People with a criminal record are encouraged to apply

Application Question(s):

• Share a link to a reel or short video you shot and edited yourself. Tell us briefly what the goal was and how it performed.
• A client leaves this review: "Loved my stylist but the front desk was rude and I waited 25 minutes past my appointment. Won't be back." Write the response you'd post publicly.

Work Location: In person

Salary : $45,000 - $65,000