What are the responsibilities and job description for the SEO/AEO Consultant position at Horizontal Talent?
We’re looking for an SEO/AEO Consultant to support multiple client engagements and help drive search visibility across traditional SEO, AI search, and emerging answer-engine experiences. This is a remote opportunity for a hands-on strategist who enjoys working in a fast-paced agency environment and partnering with cross-functional teams to deliver measurable results.
Responsibilities
By applying for this position, you acknowledge and agree that Horizontal Talent may contact you regarding your application using automated technology, including phone calls, SMS/text messages, or email, which may be delivered by our virtual AI recruiter, Alex.
Responsibilities
- Lead search strategy across SEO, AEO, and AI search optimization to support full-funnel growth.
- Develop approaches for AI Overviews, featured snippets, People Also Ask results, zero-click experiences, and conversational search queries.
- Strengthen brand authority through entity-based optimization and knowledge graph strategies.
- Partner with content and digital teams to apply E-E-A-T best practices across search initiatives.
- Optimize content and technical elements for generative search environments and LLM discovery platforms.
- Build structured data and schema recommendations to improve visibility in rich results and AI summaries.
- Monitor search and AI trends, then adjust strategies to stay ahead of algorithm changes and market shifts.
- Perform technical, content, competitive, local, and app SEO audits and present actionable insights.
- Create functional SEO specifications and work with developers through implementation, QA, and UAT.
- Conduct keyword, topic cluster, and entity research to guide scalable content planning.
- Identify opportunities for content optimization, consolidation, pruning, and authority building.
- Collaborate with paid media, analytics, UX, product, and development teams to improve search performance.
- Present recommendations and performance insights to internal teams and client stakeholders.
- Develop measurement and reporting approaches that track SEO, AEO, zero-click performance, and AI search visibility.
- Use automation tools, APIs, AI workflows, and advanced spreadsheet or scripting skills to improve efficiency.
- Manage deliverables and timelines in project management systems while balancing priorities across multiple accounts.
- 3 years of experience supporting SEO for enterprise or large-scale brands.
- Strong hands-on experience with Google Search Console and SEMrush.
- Practical experience with AEO and AI-driven search optimization.
- Solid understanding of structured data, schema implementation, entity optimization, and knowledge graph strategy.
- Knowledge of E-E-A-T principles and authority-building tactics.
- Ability to analyze data and turn insights into clear, business-focused recommendations.
- Experience working in a client-facing or agency environment with cross-functional teams.
- Strong communication skills with the ability to present to stakeholders at different levels.
- Comfort managing multiple priorities and deadlines in a contractor role.
- Familiarity with automation tools, APIs, and AI-powered workflows.
- Experience with additional SEO platforms such as Ahrefs, Screaming Frog, Lumar, Yext, Lighthouse, and Google Business Profile.
- Background in developing SEO recommendations for technical enhancements and content strategy.
- Experience supporting enterprise brands in an agency setting.
- Working knowledge of reporting and visualization tools for performance communication.
- Ability to collaborate effectively across marketing, analytics, UX, product, and development teams.
- Bachelor’s degree in Marketing, Advertising, Computer Science, Information Technology, or a related field.
By applying for this position, you acknowledge and agree that Horizontal Talent may contact you regarding your application using automated technology, including phone calls, SMS/text messages, or email, which may be delivered by our virtual AI recruiter, Alex.