What are the responsibilities and job description for the Business Development Advisor position at Home Instead 300?
Home Instead is hiring a Business Development Advisor for Essex County, MA to grow our in-home care network through strategic sales, relationship-building, and client care support.
About the Role
The Business Development Advisor is a high-impact, field-based position focused on driving revenue growth for Home Instead’s Boxford and Peabody franchises. The role blends consultative sales, market analysis, and client care to expand the client base and strengthen partnerships
Key Responsibilities
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Sales Strategy & Market Analysis: Develop and execute targeted sales strategies to increase market share and client acquisition. Analyze trends, competition, and industry developments to identify growth opportunities
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Relationship Management: Build and maintain strong relationships with healthcare providers, community partners, and referral sources such as hospitals, home health agencies, assisted living facilities, and physicians
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Client Care & Consultations: Conduct in-home consultations with potential clients and their families, facilitate introductions between clients and Care Pros, and perform quality assurance visits to ensure high care standards
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Sales Execution: Execute targeted sales strategies, conduct in-person meetings, and support new care starts when needed
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Community Outreach: Represent Home Instead at industry events, health fairs, and community meetings; develop local marketing campaigns to increase brand visibility
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Performance Tracking: Maintain accurate sales records in CRM software, track KPIs, and report on sales goals
Ideal Candidate Profile
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Self-starter with consultative sales experience and a strategic mindset.
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Team player with strong relationship-building and interpersonal skills.
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Passion for improving the lives of aging adults.
- Flexible and comfortable with field-based work, travel, and community engagement
Work Environment
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Location: On-site in our Boxford, MA office with travel throughout Essex County, MA.
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Work Type: Full-time, field-based role with frequent travel throughout the territory.
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Focus: Combine business development with direct client care to ensure both growth and quality service.
If you’re interested, you can apply by submitting your cover letter, resume and salary requirements.
Salary : $20 - $50