What are the responsibilities and job description for the Communications Director position at Holy Spirit School?
Holy Spirit Catholic School, located in Annandale, VA, seeks a mission-driven Communications Director who understands and embraces the Catholic faith and is committed to supporting the mission of our school and the policies of the Diocese of Arlington. This role is responsible for the creation, management, and dissemination of all external communications that reflect and promote the values, vision, and vitality of our school community.
The Communications Director ensures that communication strategies are consistent, compelling, and rooted in the Catholic identity of the school. This individual will serve as the key point person for social media engagement, dedicated school emails, and website updates. The ideal candidate will be both creative and detail-oriented, able to manage multiple communication platforms and projects simultaneously.
Duties and Responsibilities:
- Collaborate with the school leadership team to plan and execute communications that align with the mission of Holy Spirit Catholic School and the teachings of the Catholic Church.
- Manage and maintain the school’s social media presence (e.g., Facebook, Instagram) by developing engaging, mission-centered content that reflects the life and spirit of the school.
- Create, edit, and distribute dedicated school-wide email communications, newsletters, and announcements using approved platforms.
- Update and maintain the school website to ensure accurate and timely information is available to families and the public.
- Showcase school events, student achievements, and classroom learning in dynamic and innovative ways that reflect the vibrancy of our Catholic school.
- Work closely with staff and administration to gather stories, images, and information to feature in communications.
- Support branding efforts and ensure consistent tone, style, and voice across all communications.
- Adhere to diocesan communication policies and ensure all digital and print materials reflect Catholic values and messaging.
- Respond to requests for promotional support for school initiatives, enrollment efforts, and development activities.
- Track analytics and engagement data to evaluate communication efforts and suggest improvements.
Qualifications:
- Bachelor’s degree in Communications, Marketing, Public Relations, or a related field preferred.
- Previous experience in a communications or marketing role, preferably in a school, parish, or nonprofit setting.
- Excellent writing, editing, and visual storytelling skills.
- Proficiency with communication platforms and tools (e.g., Canva, Mailchimp, Google Workspace, website CMS).
- Experience managing social media accounts professionally.
- Strong organizational skills, attention to detail, and ability to manage multiple projects on deadline.
- Collaborative spirit with the ability to take initiative and work independently when needed.