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Activations Administrator

Hollywood Casino at Charles Town Races
Charles, WV Full Time
POSTED ON 9/25/2025 CLOSED ON 12/21/2025

What are the responsibilities and job description for the Activations Administrator position at Hollywood Casino at Charles Town Races?

WE’RE CHANGING ENTERTAINMENT. COME JOIN US.

 

We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of coworkers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities.

 

Initial placement within the salary range is based on an individual's relevant knowledge, skills, and experience. Base salary is just one component of our competitive Total Rewards package, which includes wellness programs designed to support our team members' financial, physical, and mental well-being. Specific benefits—such as day-one medical coverage, 401(k) matching, and annual performance bonus—may vary by position. Paid time off is earned according to the local policy and increases with the length of employment.

 

Click HERE to discover how we empower team members to grow, thrive, and advance in their careers.

 

 

WE LOVE OUR WORK.

  • Seeks out guests on property to sign them up for the PENN Play program, PENN Play app and iGaming apps.
  • Responsible for activations during designated promotions, shows and other on-property events.
  • Attends off property events to educate and register guests on the PENN Play program, PENN Play app and iGaming apps.
  • Helps guests understand the PENN Play program, sports betting and iGaming apps and walk them through the registration, funding and betting process.   
  • Portrays an outgoing friendly demeanor towards guests and team members, responding to needs with a sense of urgency.
  • Works closely with Player Development, Promotions, and Player Services to ensure superior guest satisfaction.
  • Stays knowledgeable on all marketing Promotions, PENN Play initiatives and iGaming promotions.
  • Effectively explains the PENN Play program benefits and how to qualify for incentives and promotions.
  • Services and troubleshoots issues with the PENN Play app, PENN Wallet and iGaming apps.
  • Trains new team members on the PENN Play program, PENN Play app and iGaming apps.
  • Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance with department and company standards and programs.
  • Analyzes adoption metrics and understands responsibility in obtaining goals.
  • Travel approximately 25% of time to activation locations within 50 miles of Charles Town.
  • Maintains the confidentiality of player information including but not limited to personal information such as name, address, contact information, level of play, wins, losses, number of visits, etc.
  • Provides professional representation at internal and external meetings and events.
  • Responsible for ensuring regulatory compliance within area of responsibility and reporting potential issues to Management/ Executive Management / GM.
  • Adheres to all Corporate and local policies, procedures and operating guidelines.
  • Assists with various marketing projects as needed.

BRING US YOUR BEST.

  • Must be at least 21 years of age.
  • Bachelor’s degree (B.A./B.S.) from four-year college or university in marketing or related area; sales experience preferred.
  • Must have excellent verbal, written, and interpersonal skills.
  • Must have technical proficiency and knowledge in Microsoft applications (Word, Excel, PowerPoint, and Outlook)
  • Strong client interface and presentation skills.
  • Must have the ability to interact with guests, staff and colleagues and resolve problems and conflicts in a diplomatic and tactful manner.
  • Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
  • Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals.  Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.
  • Must have demonstrated ability to drive toward results.

SUPERVISORY RESPONSIBILITIES    

This job will have supervisory responsibilities.

  • Responsible for supervising the Marketing Ambassadors and team member development.
  • Evaluates team members within department and delivers constructive feedback to team members in regards to performance.
  • Determines recommendation for staffing (including interviewing and hiring) and scheduling (planning, assigning and directing work) to meet business needs.
  • Manages work procedures and expedites workflow.
  • Responsible for team member performance (disciplining, coaching, counseling).
  • Completes monthly reporting on adoption metrics and provides results and recommendations.
  • Responsible for managing and communicating omnichannel promotions.
  • Develops a strategy based on monthly promotions calendar to drive new signups and app activations.

                                                

LANGUAGE SKILLS

Ability to read and interpret documents in English, such as safety rules, operating and maintenance instructions and procedure manuals. Ability to read and communicate verbally in English. Written communication skills in in English may also be required.

 

REASONING ABILITY

Ability to apply commonsense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.

 

CERTIFICATES, LICENSES, REGISTRATIONS

For every year of employment, Employee must:

  • Obtain and maintain a license by the WV Racing Commission and/or WV Lottery as may be required for this position.
  • Successfully complete and maintain certification in the Beverage Service Program (TIPS and TOPS) as may be required for this position.
  • Possess a valid driver’s license and have acceptable driving history as determined by Penn National Gaming’s auto insurance carrier.
  • PHYSICAL DEMANDS 

    The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

     

    While performing the duties of this job, the employee is regularly required to stand and use hands to finger, handle, or feel objects, tools, or controls. The employee frequently is required to reach with hands and arms and talk or hear. Specific vision abilities required by this job include close vision, color vision, and peripheral vision.

     

    The employee must regularly lift and/or move up to 10 pounds, frequently lift and/or move up to 25 pounds, and occasionally lift and/or move up to 50 pounds, and must have the ability to push, pull, reach, bend, twist, stoop, stack, crouch, kneel and balance when performing job duties in varying work areas such as confined spaces.

     

    WORK ENVIRONMENT

    The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually very loud.

     

    Employee could be exposed to an environment containing unrestricted secondhand tobacco smoke.

    STAY IN THE GAME. FOLLOW US.

    We’ve grown to become the leading provider of integrated entertainment, sports content, and casino gaming experiences thanks to our 43 destinations across North America, online sports betting and iCasino via theScore Bet Sportsbook and Casino®.

     

    Being an industry leader means more than being a purveyor of fun. We are also committed to values like diversity and sustainability — for our community, our team members, our vendors, and our planet. 

     

       

    We're changing entertainment. Follow us.

     

    Equal Opportunity Employer

     

     

     

     

     

     

     

     

    STARTING SALARY

    $45,000 annually

    Salary.com Estimation for Activations Administrator in Charles, WV
    $48,187 to $61,904
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