What are the responsibilities and job description for the Marketing and Retail Associate position at Holliday Pool Services, Inc?
We are seeking an experienced marketing professional to take an active role in managing and improving our digital presence. This position is ideal for someone who has hands-on experience with eCommerce, digital advertising, and content management, and wants to directly impact a growing business.
This is not an entry-level role. You will be expected to work independently, make recommendations, and execute marketing initiatives with minimal supervision.
Primary Responsibilities (Marketing-Focused)
- Manage and update website content (template-based CMS) with a focus on usability and conversions
- Oversee and maintain Shopify store (product setup, collections, pricing, promotions, optimization)
- Plan, execute, and monitor Facebook Ads and Google Ads campaigns
- Analyze performance metrics and adjust campaigns for improved ROI
- Utilize AI tools to streamline content creation and marketing workflows
- Develop and implement seasonal promotions and marketing strategies
- Identify opportunities to improve online visibility, traffic, and sales
Secondary Responsibilities (Retail Support)
- Assist customers with pool and spa products as needed
- Perform water testing and provide clear chemical recommendations
- Support sales transactions and product education
- Help maintain store organization, cleanliness, and inventory
Required Qualifications
- Proven experience in digital marketing (eCommerce, ads, or website management)
- Working knowledge of Shopify, Facebook Ads Manager, and Google Ads
- Ability to interpret basic marketing analytics and adjust strategy accordingly
- Experience managing or updating website content (CMS platforms)
- Strong communication and customer-facing skills
- Self-motivated and capable of working independently
Additional Requirements
- Ability to lift up to 50 lbs
- Availability to work every other Saturday during Spring & Summer
- Willingness to assist in retail operations as part of a team environment
Why Join Us
- Direct impact on marketing decisions and business growth
- No corporate red tape—your ideas can be implemented quickly
- Stable, established company with strong local reputation
- Opportunity to expand your marketing skillset across multiple channels
Job Type: Full-time
Pay: From $15.00 per hour
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Application Question(s):
- Are you comfortable working independently and making marketing decisions with minimal supervision?
- Are you willing to work in a retail environment assisting customers, including water testing and product sales?
- This role requires lifting up to 50 lbs (chemical buckets, inventory). Are you able to meet this requirement?
- Are you available to work every other Saturday during Spring and Summer?
- Holliday Pools maintains a strict drug-free workplace. Are you able to comply with a zero-tolerance drug policy, including pre-employment and/or random drug testing where permitted by law?
- How many years of hands-on digital marketing experience do you have (Shopify, Google Ads, Facebook Ads, or website management)?
- Which of the following platforms have you personally managed (not just assisted with)? (Select all that apply)
Shopify (product uploads, collections, pricing)
Facebook Ads Manager (campaign setup & management)
Google Ads (campaign creation & optimization)
Website CMS (updating pages/content)
None of the above
- Have you independently created, managed, and optimized paid ad campaigns (Facebook or Google Ads)?
- Which metrics have you used to evaluate marketing performance? (Select all that apply)
ROI / ROAS
Cost per lead / conversion
Click-through rate (CTR)
Website traffic / engagement
I have not worked with marketing metrics
- What experience do you have using AI tools (e.g., ChatGPT or similar) for marketing content or workflows?
Regular use in marketing campaigns
Some experience
No experience
Education:
- High school or equivalent (Preferred)
Work Location: In person
Salary : $15