Marketing Manager

Job Title: Marketing Manager

Location: Malvern, PA or Exton, PA

Duration: 6 months contract-to-hire

IV Process: Video interview

Work Arrangement: Onsite, 4 days per week

Position Description

• Initiate marketing objectives, strategies, programs, and policies working with Product Managers to create an overall marketing vision into integrated business plans, tactics, projects, and deliverables.
• Leads critical marketing functions, including market research, communications, and product planning. And develops operational processes and policies that streamline decision-making and promote collaboration between marketing functions.
• Develop and implement comprehensive marketing strategies aligned with corporate objectives.
• Create and manage marketing campaigns across digital, print, email, social media, and trade show channels.
• Develop compelling marketing content, including brochures, presentations, advertisements, newsletters, website content, and social media materials.
• Utilize Canva to design and update marketing collateral, presentations, graphics, and promotional materials.
• Collaborate with cross-functional teams including Sales, Quality, Regulatory Affairs, and Executive Leadership.
• Manage company branding and ensure consistency across all communication channels.
• Coordinate trade shows, conferences, industry events, and customer-facing marketing activities.
• Monitor, analyze, and report on marketing campaign performance.
• Maintain and update company website content and digital marketing platforms.
• Support lead generation initiatives and customer engagement programs.
• Manage relationships with external vendors, agencies, and marketing partners.
• Stay current on industry trends, competitor activities, and evolving marketing technologies.
• Perform other duties or special projects as required or as assigned by a supervisor.

Required Skills

• Bachelor's degree in Marketing, Communications, Business, Life Sciences, or a related field.
• 8 years of marketing experience within the pharmaceutical, biopharmaceutical, biotechnology, healthcare, life sciences, or related regulated industry.
• Demonstrated experience developing and executing successful marketing campaigns.
• Proficiency with Canva and other graphic design and content creation tools.
• Strong understanding of digital marketing, social media, email marketing, and website management.
• Excellent written, verbal, and presentation communication skills.
• Strong project management and organizational abilities.
• Ability to manage multiple projects and deadlines simultaneously.
• Proficiency in Microsoft Office Suite, including PowerPoint, Excel, Word, and Teams.