Senior Vice President Marketing

Job Title

Senior Vice President, Marketing

Role Overview

Our client is a profitable, high-growth business $60M ARR, ~25% EBITDA margin, 23,000 customers, and nearly 1 million live websites that has scaled without relying on venture-style cash burn. The company is now backed by top-tier growth equity and venture investors fueling its next chapter as an AI-first platform. The role is based in the Boulder, CO area, with regular in-person collaboration at Palo Alto, CA headquarters and Tel Aviv R&D team.

Key Responsibilities

• Own the client's full marketing strategy and category narrative, leading the shift from “website builder” to AI web-presence platform, in close partnership with the CEO and executive team.
• Scale our client's high-volume, self-serve SMB/agency acquisition engine while building out a true sales-led pipeline for mid-market and enterprise SaaS and hosting partners.
• Own pipeline targets, funnel metrics, and marketing's contribution to revenue in partnership with the CRO, and build a full-funnel marketing automation motion.
• Elevate Our client's brand from a category participant to a category leader, and lead product marketing and launch strategy for its expanding AI product suite.
• Lead and grow a marketing organization spanning demand generation, brand, product marketing, and marketing operations, recruiting, developing, and retaining top talent.
• Partner cross-functionally with Sales, Product/Engineering, and Finance, and serve as a member of the senior leadership team on company-wide strategy.
  
  

Qualifications & Educations

• 12–15 years of B2B SaaS marketing leadership experience, including experience at the VP/SVP/CMO level.
• Proven track record running a dual-motion marketing engine — high-volume SMB/PLG acquisition and a sales-assisted mid-market/enterprise pipeline, not just one or the other.
• Experience repositioning or relaunching a brand and category narrative, ideally around a genuine product or technology shift (AI, platform expansion, or similar).
• Demonstrated track record of building, scaling, and leading high-performing marketing teams.
• A data-driven approach to demand generation, attribution, and funnel metrics.
  
  

Preferred Experience

• Fluency in AI, martech, or an adjacent category (website builders, CRM, marketing automation).
• Comfort operating as a true executive partner: presenting to the CEO, board, and cross-functional leadership.
• Experience partnering with a Chief Revenue Officer to align marketing investment with pipeline and revenue targets.
  
  

Why This Opportunity

• A rare seat: a profitable, durable business with a genuine AI story to tell and direct access to a hands-on, builder-minded executive team.
• A blended go-to-market motion to scale high-volume SMB/agency self-serve alongside a growing sales-led mid-market/enterprise pipeline.
• Direct visibility into, and influence over, company strategy as a member of our client's senior leadership team.
  
  

What Makes This Opportunity Attractive

• A rare balance sheet: profitable growth ($60M ARR, ~25% EBITDA margins), not burn-funded hype.
• A real repositioning to lead, from “website builder” to full AI web-presence platform, backed by genuine product substance.
• A dual-motion GTM to shape: connecting high-volume SMB demand gen with a true sales-led enterprise motion.
  
  

Benefits And Perks

• Salary: $250,000 to $350,000
• Comprehensive healthcare coverage with flexible plan options
• Retirement program with employer contributions
• Generous PTO, holidays, and additional leave programs
• Structured work schedule designed to support balance and productivity
• Professional development and continued learning opportunities
  
  

Applicants must be currently authorized to work in the United States on a full-time basis now and in the future. This position does not offer sponsorship.