What are the responsibilities and job description for the Sales and Marketing Coordinator position at Hilton Head Island-Bluffton Chamber of Commerce?
Position Purpose: Reporting to the Director of Marketing and Director of Sales supporting the Visitor & Convention Bureau departments overarching goals, initiatives, and needs, the ideal candidate will help to foster strong b2b relationships, assist and support all marketing and sales programs. The ideal candidate will be outgoing, people oriented, collaborative and will have the ability and drive to take initiative. The position requires high energy, innovation, and a solution-oriented demeanor.
Position Scope: This position will support the Visitor & Convention Bureau department to ensure an effective and integrated programming approach that fulfills established strategic objectives. This position interacts with members of the Hotel, Home & Villa, Restaurant, Excursion and Attraction tourism segments, our membership, as well as the business community at large.
Job Responsibilities:
• Analyze, monitor, and provide marketing and sales reports on business initiatives and performance
• Collaborate on new business opportunities by business sectors, market segments, seasonality, and overall value
• Maintain well informed knowledge of our product, competition, industry trends, and best practices
• Maximize CRM platform; assist with RFP process inputting detailed data regarding lead lists, notes, reporting etc.
• Support marketing and research staff members as well as agency to create various performance reporting documents; weekly, monthly, quarterly, and annual basis
• Plan and support Partners on in-market FAMs, out-market events
• Collaborate and support destination brand and creative strategy; off and online media, social media, paid media, SEM, measurement & analytics, project, and agency management
• Work across internal departments & outside agencies to evaluate projects coming into the pipeline and develop goals, objectives and plans for execution
• Support the development and execution of multi-channel marketing strategies and campaigns
• Manage Media Partnership Calendar
• Collaborate with marketing leadership to drive both leisure and meeting as assigned
• Strong analytical, communication, project management and presentation skills