What are the responsibilities and job description for the Director, Marketing position at Hikma Pharmaceuticals?
Location: Berkeley Heights, NJ/Chicago, IL
Job Type: Full-time
About Us:
As a developer, manufacturer, and supplier of essential medicines, Hikma Pharmaceuticals USA Inc. and its affiliates’ mission is to bring Better Health. Within Reach. Every Day.® for millions of patients around the world. We are a trusted, reliable partner and dependable source of over 750 high-quality generic, specialty and branded pharmaceutical products that hospitals, physicians and pharmacists need to treat their patients across North America, the Middle East, North Africa and Europe. Through our 32 manufacturing plants, eight R&D centers, and 8,500 employees worldwide, we are always hard at work creating high-quality medicines and making them accessible to the people who need them.
Description:
We are committed to building a diverse and inclusive team and encourage applications from candidates of all backgrounds. We are seeking a talented and motivated Director, Marketing to join our team. In this role, you will be responsible for developing, implementing, and executing strategic marketing plans for assigned pharmaceutical products to achieve business objectives. This role ensures effective product positioning, market penetration, lifecycle management, and cross-functional alignment between medical, sales, regulatory, and supply chain teams. The Director will lead a team that develops strategies that drive growth, market share, and brand performance. This role will include not only product or brand performance, but also channel strategies that support a broad basket of generic injectable products within the institutional markets including: hospitals, clinics, long term care, physician groups in office infusion centers, home care, and additional alternate sites of care.
Responsibilities:
Strategic Planning & Brand Management
Base Salary: $121,350 to $220,850 annually. The compensation for this position will be determined during the interview process and will vary based on multiple factors, including, but not limited to, work location, prior experience and job-related knowledge, relevant skills and expertise, current business needs, and market factors. The Talent Acquisition team can provide more details about the specific salary range for the job location during the hiring process.
What We Offer*:
Please note that Hikma has a set roster of approved recruiters for specific roles agreed to in advance and does not accept unsolicited resumes or calls from third-party recruiters or employment agencies regarding open positions. In the absence of a signed agreement and approval from Hikma’s Human Resources department to submit resumes for a specific position, Hikma will not approve, nor will be under an obligation to make, any payment to such non-approved third-parties in the event a candidate they refer is hired by Hikma.
Equal Opportunity Employer:
Hikma Pharmaceuticals USA Inc. is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status, or other characteristics protected by law.
Job Type: Full-time
About Us:
As a developer, manufacturer, and supplier of essential medicines, Hikma Pharmaceuticals USA Inc. and its affiliates’ mission is to bring Better Health. Within Reach. Every Day.® for millions of patients around the world. We are a trusted, reliable partner and dependable source of over 750 high-quality generic, specialty and branded pharmaceutical products that hospitals, physicians and pharmacists need to treat their patients across North America, the Middle East, North Africa and Europe. Through our 32 manufacturing plants, eight R&D centers, and 8,500 employees worldwide, we are always hard at work creating high-quality medicines and making them accessible to the people who need them.
Description:
We are committed to building a diverse and inclusive team and encourage applications from candidates of all backgrounds. We are seeking a talented and motivated Director, Marketing to join our team. In this role, you will be responsible for developing, implementing, and executing strategic marketing plans for assigned pharmaceutical products to achieve business objectives. This role ensures effective product positioning, market penetration, lifecycle management, and cross-functional alignment between medical, sales, regulatory, and supply chain teams. The Director will lead a team that develops strategies that drive growth, market share, and brand performance. This role will include not only product or brand performance, but also channel strategies that support a broad basket of generic injectable products within the institutional markets including: hospitals, clinics, long term care, physician groups in office infusion centers, home care, and additional alternate sites of care.
Responsibilities:
Strategic Planning & Brand Management
- Develop and execute annual marketing plans, brand strategies, and product roadmaps for innovative products in addition to a broad portfolio of medically essential generic injectables
- Conduct market analysis including competitor profiling, customer segmentation, and trends.
- Fully define all economic factors impacting brand / product positioning including full understanding of reimbursement practices within the hospital, clinics, and alternate sites of care including but limited to: Medical Benefit reimbursement schemes, DRG’s, ASP Reimbursement models, patience assistance programs, etc…
- Define product positioning, value proposition, and key messaging based on scientific and market insights.
- Manage product launch planning from pre-launch to post-launch activities for both innovative and generic product launches.
- Lead lifecycle optimization, including line extensions, reformulations, and promotional updates.
- Monitor product performance and propose adjustments based on market dynamics.
- Develop and oversee promotional materials, campaigns, and digital marketing initiatives in line with regulatory requirements.
- Coordinate educational programs, conferences, KOL (Key Opinion Leader) engagements, and symposiums.
- Execute multichannel marketing (digital, field force, print, webinars, CRM).
- Collaborate with the sales team to create training materials, product detail aids, and selling tools.
- Work closely with Medical Affairs to ensure scientific accuracy of marketing content.
- Coordinate with Regulatory Affairs for promotional approvals and compliance.
- Partner with Supply Chain to ensure accurate forecasting and product availability.
- Track KPIs, performance metrics, and ROI for marketing activities.
- Conduct regular sales analysis, forecasting, and budgeting.
- Gather customer and field feedback to refine strategies.
- Ensure all marketing activities comply with local regulatory guidelines, industry codes (e.g., EFPIA, FDA, EMA), and company policies.
- Maintain high ethical standards in external interactions.
- Bachelor’s degree in Pharmacy, Life Sciences, Marketing, or Business (mandatory in many countries).
- Master’s degree or MBA preferred.
- 3–7 years in pharmaceutical marketing, product management, or related roles.
- Experience with Rx (prescription), OTC, or biotech products.
- Demonstrated success in product launches and brand management.
- Strong understanding of pharma regulations and medical terminology.
- Excellent communication, presentation, and interpersonal skills.
- Proficiency in market analysis, forecasting, and strategic planning.
- Strong project management and cross-functional leadership abilities.
- Digital marketing and CRM proficiency is a plus.
Base Salary: $121,350 to $220,850 annually. The compensation for this position will be determined during the interview process and will vary based on multiple factors, including, but not limited to, work location, prior experience and job-related knowledge, relevant skills and expertise, current business needs, and market factors. The Talent Acquisition team can provide more details about the specific salary range for the job location during the hiring process.
What We Offer*:
- Annual performance bonus, commission, and share potential
- Auto enrollment in a Hikma-sponsored 401(k) program at a pre-tax contribution rate of 3% of eligible pay. Hikma will match 100% of the first 6% of eligible pay that you contribute
- A generous paid time off (PTO) bank starting with 20 days (prorated based on hire date). Additional days granted upon reaching work milestone anniversaries.
- 3 personal days (prorated based on hire date)
- 11 company paid holidays
- Comprehensive benefits including health, dental, vision, mental health, disability, life insurance, prescription drug coverage, and a variety of voluntary benefits
- Employee discount program
- Wellbeing rewards programs
- Safety and Quality is a top organizational priority
- Career advancement and growth opportunities
- Tuition reimbursement
- Paid maternity and parental leave
- Eligibility requirements apply to some benefits and depend on the job classification, role, and length of employment. Benefits are subject to change as well as specific plan or program terms.
Please note that Hikma has a set roster of approved recruiters for specific roles agreed to in advance and does not accept unsolicited resumes or calls from third-party recruiters or employment agencies regarding open positions. In the absence of a signed agreement and approval from Hikma’s Human Resources department to submit resumes for a specific position, Hikma will not approve, nor will be under an obligation to make, any payment to such non-approved third-parties in the event a candidate they refer is hired by Hikma.
Equal Opportunity Employer:
Hikma Pharmaceuticals USA Inc. is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status, or other characteristics protected by law.
Salary : $121,350 - $220,850