What are the responsibilities and job description for the Manager, Business Development position at HighRadius?
Summary
The Business Development Manager leads a team of five Strategic Finance Consultants, driving personalized engagement and revenue growth within prospect accounts. This role combines expert leadership with rigorous analysis: you will build execution frameworks, set performance targets, and leverage data to sharpen strategy. This is a fast-paced, high-visibility role that requires seamless operational delivery and strong collaboration with Sales to drive significant pipeline impact.
Your Day-to-Day
The Business Development Manager leads a team of five Strategic Finance Consultants, driving personalized engagement and revenue growth within prospect accounts. This role combines expert leadership with rigorous analysis: you will build execution frameworks, set performance targets, and leverage data to sharpen strategy. This is a fast-paced, high-visibility role that requires seamless operational delivery and strong collaboration with Sales to drive significant pipeline impact.
Your Day-to-Day
- Develop and implement Account-Based Marketing (ABM) strategies to engage target accounts and drive new opportunities.
- Manage team members' target setting and performance tracking
- Partner with Sales and other Marketing teams to create personalized campaigns for different segments of the prospects
- Create multi-channel marketing programs (email, LinkedIn, events, content, ads) tailored to specific accounts or verticals
- Collaborate with content, design, and digital teams to deliver compelling and customized assets
- Leverage CRM and marketing automation tools (e.g., Salesforce) to manage campaigns and track engagement
- Analyze data to continuously optimize targeting, messaging, and tactics
- Track and report on ABM campaign performance, ROI, and impact on pipeline and revenue
- Bachelor’s degree in Marketing, Business, or related field.
- 4–7 years of experience in B2B marketing, preferably with an account-based marketing or enterprise marketing focus.
- Strong understanding of sales cycles and buyer personas.
- Experience with marketing automation, CRM systems, and ABM tools.
- Excellent communication, analytical, and project management skills.
- Creative problem-solver with a strategic mindset.
- Performance-based commission (for eligible roles)
- Competitive benefits, 401k matching plan, and wellness resources
- Opportunity to earn stock options for top-performers
- Paid parental leave
- Paid company & flex holidays
- ZINGy environment: quarterly events, team outings, and MORE!