What are the responsibilities and job description for the Business Development Specialist position at Higgins Digital?
Company Description
Higgins Digital builds fast, modern, and reliable websites for real-world businesses. The company specializes in custom website development, brand refreshes, full site transformations, deployment, hosting workflows, mobile-first UX, and performance optimization.
Higgins Digital helps local contractors, small businesses, and growing companies turn outdated or nonexistent web presences into polished, credible digital storefronts that better reflect the quality of their work.
Role Description
Higgins Digital is seeking a Business Development Specialist to help generate new clients and manage existing client relationships.
This remote role focuses on identifying, contacting, and recruiting potential clients through social media, email outreach, direct messaging, business research, and AI-assisted outreach workflows. The specialist will help build lead lists, start conversations with business owners, follow up consistently, and move interested prospects toward consultations or project discussions.
The role also includes managing client communication throughout website projects, including gathering requirements, scheduling check-ins, tracking feedback, providing updates, and ensuring clients feel informed and supported from kickoff through post-launch.
Responsibilities
* Identify and contact potential clients through social media, email, direct messaging, and business research.
* Use AI-assisted workflows to support outreach, lead generation, and follow-up.
* Build and maintain organized lead lists and client communication records.
* Follow up with prospects and help convert interested businesses into Higgins Digital clients.
* Maintain strong relationships with existing clients throughout website projects.
* Gather client goals, content, feedback, and revision requests.
* Translate client needs into clear action items for the production team.
* Schedule client check-ins and provide professional project updates.
* Help manage expectations, resolve concerns, and support client satisfaction.
* Identify opportunities for referrals, repeat work, and long-term partnerships.
Qualifications
* Currently pursuing or holding a Bachelor’s degree in Business, Marketing, Communications, Sales, Entrepreneurship, Information Technology, or a related field.
* Strong communication, interpersonal, and client-facing skills.
* Interest or experience in sales, outreach, business development, client relations, customer success, or account management.
* Comfortable contacting business owners and starting professional conversations.
* Organized, detail-oriented, and able to manage multiple leads and client projects remotely.
* Reliable, self-motivated, and able to work independently.
* Comfortable using email, social media, video calls, and project management tools.
* Ability to explain website and digital service concepts clearly.
* Experience with websites, marketing, design, branding, or digital services is preferred.
Ideal Candidate
The ideal candidate is ambitious, persuasive, professional, and highly organized. They should be comfortable pursuing new business, following up consistently, and helping deliver a strong client experience.
This role is best suited for someone who can balance consistent client acquisition with professional relationship management.
Compensation
This is a performance-based commission role. The candidate will receive a commission on the total project price paid by each business they successfully recruit as a Higgins Digital client. Additional performance incentives and bonus opportunities may also be available based on client acquisition, revenue generated, and overall contribution to business growth.