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Honda Sales Manager

Hersons Honda
Rockville, MD Full Time
POSTED ON 10/21/2026
AVAILABLE BEFORE 11/20/2026

Herson’s Honda is hiring an experienced Sales Manager

We are looking for a motivated, experienced automotive professional to help lead our sales teams, develop our people, and drive strong results while maintaining an excellent customer experience.

If you are a proven leader who thrives in a fast-paced dealership environment and enjoys coaching a team to succeed, we want to talk to you.

COMPENSATION:

$120,000–$180,000 annual earning potential

Compensation is performance-based and will vary based on experience and results.

Herson’s has been serving the Washington, D.C. metropolitan area for decades, and we are looking for experienced leaders who want to grow with our organization.

BENEFITS:

  • Medical, Dental & HSA options
  • 401(k) with company match
  • Paid training & career development
  • Advancement opportunities
  • Work-life balance

RESPONSIBILITIES:

  • Lead, motivate, and develop the sales team to achieve monthly sales and gross profit objectives
  • Desk deals and assist Sales Consultants throughout the sales process
  • Coach team members on sales techniques, follow-up, customer service, and closing
  • Monitor dealership leads, appointments, showroom traffic, and sales performance
  • Ensure customers receive a professional and consistent experience throughout the sales process
  • Work closely with the General Manager, Finance Department, BDC, and other dealership departments
  • Assist with inventory management, vehicle merchandising, pricing, and aging
  • Review sales performance and hold team members accountable to individual and dealership goals
  • Help recruit, train, and retain high-performing Sales Consultants
  • Ensure dealership policies, manufacturer standards, and processes are followed

REQUIREMENTS:

  • Previous automotive sales management experience strongly preferred
  • Proven record of success in automotive sales
  • Strong leadership, coaching, and team-building skills
  • Ability to desk and structure automotive deals
  • Strong understanding of dealership sales processes, CRM systems, and lead management
  • Excellent communication and customer service skills
  • Competitive, organized, and results-driven
  • Ability to work effectively in a fast-paced environment
  • Strong problem-solving and decision-making skills
  • Professional attitude and appearance
  • Valid driver’s license and acceptable driving record

Salary : $120,000 - $180,000

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