Area Fleet Manager - Houston

If you are currently an employee of Herc Rentals, please apply using this link: Herc Employee Career Portal

Founded in 1965, Herc Rentals is one of the leading equipment rental suppliers in North America with 2025 total revenues reaching approximately $4.4 billion. Herc Rentals’ parent company, known as Herc Holdings Inc., listed on the New York Stock Exchange on July 1, 2016, under the symbol “HRI.” Herc Rentals serves customers through approximately 602 locations and has about 9,600 employees in North America as of December 31, 2025.

Job Purpose

The Area Fleet Manager will support multiple locations and various fleet to improve asset performance by optimizing fleet utilization and profitability and assisting with remarketing efforts, The Area Fleet Manager will work with the Region Fleet Operations Manager, Region Operations. Managers, and Branch Managers to develop and execute a fleet strategy to optimize returns on overall fleet assets.

What you will do...

• Manage fleet utilization as a metric of FUR and UPA
• Lost Rent management – trending, tracking, and movement of fleet throughout Regions/Division to eliminate un-needed purchases and transfers
• Seasonal fleet planning – Snow removal, refineries, plant turnarounds
• Geographic/Product based specialization analysis
• Support rental need / deal sourcing as necessary
• Identify root cause of underperforming assets (rate, time ute, condition, etc) and suggest corrective action
• Deadline analysis – work with Maintenance Managers and branches to provide heightened visibility to monitor trends, major failures, etc
• Based on analysis, identify opportunities for warranty collection
• Re-rent management – weekly analysis of profit margins; reduce underperformance; re-negotiate with vendors
• Fleet aging analysis and follow up at local level
• Assist Fleet Manager on major projects
• Work detailed Fleet Plan at branch level
• Utilize Qlik Reports and train management on use
• Support all team members
• Compliance with inspections, vehicle condition, and pictures
• Work with Rental Sales Reps for retail sales opportunities
• Support MFS and auction process
• Control of assigned service vehicles – proper fleet rotation; coordination with RAC
• Oversight of Service Fleet (delivery vehicles) for proper optimization
• Process Requisitions (based on authority limits) for low $ fleet and re-sale items
• Manage Re-sale assets – proper stock levels, inventory on hand, etc
• Demonstrate active participation in Herc Rentals Safety Culture, always prioritizing the safety of team members and customers alike
• Learn and follow all company procedures and protocols
  
  

Requirements

• A bachelor's degree is required
• Multi-Tasking individual who uses project management skills to accomplish goals
• Customer service focused
• Must react to changing business needs
• Solid and proven computer skill set (knowledge of MS Office is preferred)
• Works and communicates effectively with all levels of the company
• Ability to drive/operate multiple types of vehicles and equipment
• Ability to engage in natural verbal interaction with customers
• Ability to follow up with customers in a timely manner
• Able to walk into unfamiliar environments and adjust rapidly to the setting
  
  

Skills

• Sales and business acumen
• Strong fleet knowledge
• Excellent communication skills
• Basic knowledge of Microsoft Word and Excel programs
• Interpersonal skills
• Teamwork
• LIstening Skills
• Ability to communicate effectively and efficiently
• Dependability
• An attention to detail
  
  

Req #: 68261

Pay Range: $70k - $80k Base salary Bonus & Company Truck

Please be advised that the actual salary offered for any position is subject to the company's sole discretion and may be influenced by various factors, including but not limited to the candidate's qualifications, experience, location, and overall fit for the role.

Herc Rentals values its employees and provides excellent compensation and benefits packages which are not limited to the following.

Keeping you healthy

Medical, Dental, and Vision Coverage

Life and disability insurance

Flex spending and health savings accounts

Virtual Health Visits

24 Hour Nurse Line

Healthy Pregnancy Program

Tobacco Cessation Program

Weight Loss Program

Building Your Financial Future

401(k) plan with company match

Employee Stock Purchase Program

Life & Work Harmony

Paid Time Off (Holidays, Vacations, Sick Days)

Paid parental leave.

Military leave & support for those in the National Guard and Reserves

Employee Assistance Program (EAP)

Adoption Assistance Reimbursement Program

Tuition Reimbursement Program

Auto & Home Insurance Discounts

Protecting You & Your Family

Company Paid Life Insurance

Supplemental Life Insurance

Accidental Death & Dismemberment Insurance

Company Paid Disability Insurance

Supplemental Disability Insurance

Group Legal Plan

Critical Illness Insurance

Accident Insurance

Herc does not discriminate in employment based on the basis of race, creed, color, religion, sex, age, disability, national origin, marital status, sexual orientation, citizenship status, political affiliation, parental status, military service, or other non-merit factors.