What are the responsibilities and job description for the Marketing Specialist position at Hendricks Commercial Properties/Geronimo Hospitality Group?
Description
STEP INTO THE BIG LEAGUES
Geronimo Hospitality Group ain't your normal work environment. We are a collection of award winning boutique hotels, restaurants and clubs with cool people who believe THE STATUS QUO SUCKS and we do everything we can to live by that motto. At Geronimo Hospitality Group, we don’t raise the bar. We are the bar. We create destinations, not pit stops, and we’re looking for people who are ready to join a team that pushes boundaries and values hard work every day.
GERONIMO HOSPITALITY GROUP
Geronimo Hospitality Group ain’t your normal work environment. We are a collection of award-winning boutique hotels, restaurants and clubs with cool people who believe that THE STATUS QUO SUCKS and we do everything we can to live by that motto.
PERKS OF THE JOB
We believe in rewarding effort and skill. Our team enjoys Employee Discounts, Paid Time Off, Training & Development Opportunities, 401K, Medical Benefits, 24/7 Online Care, Pet Insurance, and more. We demand a competitive spirit and offer you the chance to build your own future in return.
YOUR ROLE IN CREATING GERONIMOMENTS
In this role, you’ll be a key part of our team, ensuring that every guest leaves with a lasting impression. Your voice matters here—use it to build the future, make an impact, and continuously improve the guest experience.
As the Marketing Specialist, you are responsible for making key business decisions that will have a substantial impact on the company’s brand image and revenues. The role is responsible for developing and managing multiple marketing assignments and to act as a leader and facilitator to build brand image and support revenue generation. Success will be measured by achieving the internal service-level agreement milestones and improving brand awareness through multiple channels in the market.
WHAT YOUR DAY WILL LOOK LIKE
- Possesses professional knowledge and expertise in their specific function.
- Assignments and projects are limited and straightforward in scope with minimal complexity.
- Makes decisions with Leadership guidance.
- Manage and coordinate all individual brand marketing initiatives and efforts including, but not limited to:
Content calendars
Design tasks
Email marketing
Public relations
Content development
Social media
Print & digital ad campaigns
- Leverage internal design, public relations and content teams to complete projects & tasks in a timely manner
- Become the primary liaison between individual brands and internal marketing teams
- Regularly meet with brand property managers to identify how marketing can have a positive effect on goals
- Monitor performance and provide regular reporting to key stakeholders
- Ensure we are delivering effective and consistent content voice across all assets
- Continually update and maintain databases of past guests
- Planning and execution of all brand organic and paid social media content
- Assist with gathering content and photos for each brand when needed
- Manage photo and video shoots
- Effectively manage marketing plans & budgeted items
- All other duties as assigned
GHG24
Requirements
WHAT IT TAKES TO SUCCEED
Education
- High school diploma or equivalent
Experience and/or Training
- Previous coordination experience; strong administrative and organizational skills
- Effective project management with a sound understanding of marketing principles
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
Technology/Equipment
- Knowledge in Adobe Creative Suite
- Proficiency in Microsoft Office including Word, Excel, Outlook, and PowerPoint
- Proficiency in Google Analytics
- Proficiency in social media technology and scheduling tools (Sprout)
- Previous history with email marketing platforms (Mailchimp)
- Previous experience with (Wix) website editing
YOU’LL STAND OUT IF YOU BRING
Education
- Associate Degree or BA/BS from a two or four-year technical college or university.
MANDATORY REQUIREMENT
• U.S. Work Authorization (required).
JOIN A TEAM THAT MAKES AN IMPRESSION
At Geronimo Hospitality Group, we are cool people who work hard. Every shift, every day, we push the boundaries and strive to be the best. If you’re ready to own your work and create exceptional experiences, we want you on our team! Geronimo Hospitality Group is an Equal Employment Opportunity employer.