What are the responsibilities and job description for the Instructional Designer position at HEINEN'S?
Company Overview
Established in 1929, Heinen's is a leading, family-owned grocery retailer known for its premium-quality products and outstanding customer service. Now in its fourth generation of family leadership, Heinen's operates 24 locations – 19 in the Cleveland, Ohio area and 5 in the Chicago, Illinois market – supported by two distribution warehouses, a food production facility, and a corporate office located in Warrensville Heights, Ohio.
Our culture is rooted in an associate-first philosophy, placing a strong emphasis on the well-being, development, and quality of life of every team member. We offer competitive compensation, professional development and leadership training programs, paid time off, and flexible scheduling designed to promote a healthy work-life balance.
Job Summary
The Instructional Designer partners with business stakeholders and subject matter experts to design and deliver engaging, effective learning solutions that strengthen culture and improve performance across the organization. This role creates learning experiences across multiple formats and manages projects from concept through launch.
Key Responsibilities
Design & Development
- Partner with stakeholders, subject matter experts, and operations leaders to assess training needs and translate them into clear learning objectives and solutions
- Design and develop eLearning, instructor-led materials, videos, job aids, and other learning assets
- Apply instructional design best practices (ADDIE, SAM, adult learning principles)
- Build and publish eLearning using Articulate 360 (Storyline & Rise)
- Ensure content aligns with brand, L&D standards, and internal style guidelines
Facilitation & Delivery
- Facilitate instructor-led sessions, workshops, and virtual training for associates, leaders, and cross-functional teams
- Support pilot testing and gather feedback to improve learning effectiveness
Media & Video Production
- Plan, script, record, and edit training videos
- Use video editing software (e.g., Camtasia, Adobe Premiere, Final Cut Pro, or similar) to produce polished, learner-friendly content
- Manage multimedia assets with a focus on quality, accessibility, and learning outcomes
Project Management & Collaboration
- Lead projects from concept through launch, coordinating across departments to meet timelines and ensure accuracy
- Collaborate with L&D partners and cross-functional teams to align content with overall learning strategy and culture
Evaluation & Improvement
- Measure training effectiveness using KPIs, feedback, and performance data
- Continuously refine content and stay current on learning trends and tools
Qualifications
- 5–7 years of instructional design or related L&D experience
- Bachelor's degree in Instructional Design, Education, Organizational Development, HR, or related field
- Proficiency in Articulate 360 and familiarity with modern LMS platforms
- Experience facilitating professional classroom or virtual training
- Strong video production, editing, communication, and project management skills
- Ability to simplify complex concepts into engaging learning experiences
Preferred Experience
- Experience in retail, grocery, manufacturing, or supply chain environments
- Graphic or motion design experience (Canva, Adobe Creative Cloud)
- Experience supporting culture-building and leadership development initiatives
- Knowledge of microlearning and mobile learning strategies
- Axonify (LEAP) experience
Success Traits
- Curious learner who proactively seeks feedback and improvement
- Strong relationship builder who can collaborate with stakeholders at all levels
- High attention to detail with the ability to meet deadlines
- Creative thinker who can transform ideas into compelling learning experiences
- Passion for building a positive associate experience and supporting organizational culture
Heinen's, Inc. provides equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, veteran status, or any other characteristic protected by federal, state or local law.
Monday - Friday, 8 AM - 5 PM
40 hours per week.