What are the responsibilities and job description for the Digital Marketing Specialist position at Hedrick Brothers Construction?
Now Hiring: Digital Marketing Specialist
📍 Winter Park, FL | Hedrick Brothers Construction
Hedrick Brothers Construction is seeking a Digital Marketing Specialist to support our growing portfolio of commercial, institutional, and mixed-use projects across Florida. This role will work closely with Business Development and Executive Leadership to elevate our brand presence, amplify project storytelling, and support strategic pursuits through high-quality digital content.
Key Responsibilities:
- Manage and execute digital marketing initiatives across LinkedIn, website content, and email campaigns
- Create compelling project, pursuit, and company content (graphics, short-form video, copy)
- Support proposal and pursuit marketing with digital assets and branded collateral
- Maintain brand consistency across all online platforms
- Track basic performance metrics and optimize content for engagement and visibility
Ideal Candidate:
- 2 years of digital marketing or content experience (A/E/C or B2B preferred)
- Strong copywriting and visual storytelling skills
- Proficient in LinkedIn, Canva/Adobe, and basic analytics tools
- Highly organized, self-driven, and comfortable collaborating across teams
Join a well-respected, family-owned construction company with over 45 years of experience and a growing digital presence.